Under the title "Laugh from afar," the Emirati Kanoo, Canadian, Muhammad Ali, and Ali Saleh Al Jabri, nicknamed "Bin Sweileh", will meet tonight at the Versace Hotel in Dubai, taking into account the safety distance and spacing, to present a stand-up comedy show directly via YouTube. , Over an hour.
The offer, judged by all precautionary measures, will enter homes to simulate people's daily living conditions in light of the isolation, as the participants will mainly raise issues related to their diaries in the home quarantine, to present a set of funny situations in light of the sanitary isolation.
Abdul Rahman Al-Mureisi, content manager for the content makers in the Channels Network, said that the network, in cooperation with Behind The Sines, will be the official carrier of the show, pointing out that "stand-up comic" can not be separated from the moments that people live, and therefore the idea developed from During the presentations of the presenters to clips on their own platforms via social media, which were desirable from the audience, the direct will be through the "Bin Sweileh" channel, which is monitored by 100,000 on "YouTube" only.
Creativity of challenges
Al-Marisi considered that creativity comes out of challenges, and the distance presentation carries many of them, as everyone seeks to invent new ideas for the purpose of communication and entertainment.
And on the most important difficulties that they faced in preparing for the project, he said: «The strategies that I develop for the content makers differed due to the current circumstances that changed the form of life, so the post-pandemic strategy (Corona) has become more productive, as celebrities have direct looks almost daily, and photography has changed, And there is a congestion in the presentation, so accessing the content to everyone is not easy at the moment. ” Al-Mursi added that it was the lack of change in digital content that led to the disappearance and absence of many social media celebrities, because most content makers lack the strategy and vision, and every content maker must contract with experts who build a strategy that guides him in everything that must be presented. He stated that the young people who will be performing the show are distinguished by their strong experiences on the stage, and therefore the direct broadcast will not be difficult for them, while the episode will be memorized and the audience can watch it at a later time.
All things are present
For his part, Ali Saleh Al Jabri, known as "Bin Sweileh", said that during the presentation he will address all the things that people can do in the domestic stone, and will address how the stone contributed to caring for personal matters and family and marital relations, as well as back to the past, and how Explain the meaning of safety in sitting at home and its beauty.
He explained that he resorted to mentioning the things that a person does in the domestic stone, which he has not tried for many years, and besides that he will tell many stories, in addition to the situations that bring him together with a cat who is with him at home.
Al-Jabri stressed that people's laughter is important at the current stage, because it is the smile that changes feelings for the better, and this has been proven in all crises and throughout the ages, the smile helps one positively, and restricting movement and home stone pushes people to suffer from stress, so the offer will alleviate the impact Pressure. He continued: "We will also ask people after the presentation to present their diaries in the home quarantine." He stressed that the offer aims to support the measures taken by the state, foremost of which is the collision of the home and the slogan of “stay in the house”, expressing his hope that the crisis will end soon, and that life will return to normal.
Al-Jabri follows 100,000 on YouTube, but some of the videos exceeded 4 million.
He pointed out that reaching the public is by presenting different ideas from time to time, without committing to one rhythm to avoid boredom, in addition to putting forward what occupies people, as keeping pace with conditions is very important.
Al-Jabri noted that the change in the way of photography is also necessary, and therefore varies between cinematography or even spontaneous and comic, taking into account electronic laws, stressing that what can be said on the stage is different from what is presented on the platforms, since the red lines must be observed. As for addressing multiple nationalities, he pointed out that he resorts to issues that concern people in all parts of the earth. He also uses the understandable tone to reach everyone in the Arab world.
Attractive content
On the most viewed content in the Gulf, Abdul Rahman Al-Mursi reported that audiences in the region in general are more inclined to watch comedies, but this is during the year and not in Ramadan. In the holy month, many people tend to watch pranks, religious programs and series.
He stressed that they are searching a lot for comic content through which young people present various comic characters, and they follow their work with passion.
Abdul-Rahman Al-Mursi:
"(Stand-up Comedy) can not be separated from the moments that people live, so the idea of the show crystallized."
Ali Saleh Al-Jabri:
"Laughing of people is important at the current stage, as it is the smile that changes feelings for the better."
The lack of change in content has led to the disappearance of many social media celebrities.