Chinanews.com client Beijing, April 19 (Ren Siyu) Have heard of live streaming, shopping in museums, live concerts, but have you heard of live broadcasts selling scripts?
Recently, the film and television industry suspended due to the epidemic situation has not been fully restored. Such a live broadcast event has aroused the curiosity of many people. In more than an hour, several screenwriters took turns to introduce their original scripts, waiting for intentional People come to cooperate. Why sell scripts in a live broadcast? Is it really feasible?
The second "Live Selling Scripts" conference.
I have a good script, will you listen?
At 8pm on the 14th, a live broadcast of "Live Selling Scripts" began on time, and more than 400 viewers were already waiting in the live broadcast room. The initiator of the event, Du Hongjun, founder of the scriptwriter gang and deputy secretary-general of the Chinese Academy of Film and Literature, first told the rule: not to introduce resumes and let the writers speak with stories. Each screenwriter has 10 minutes to introduce the content of the script and 5 minutes to receive an answer. The onlookers and the audience can post comments or reward.
If the producer wants to know more about the story, they can choose to reward 168 yuan. After the live broadcast, the organizer will lead the line and further communicate with the screenwriter.
The first screenwriter to come out is "The Legend of Human Wolf". The story tells a wolf and prehistoric human beings, which eventually left the wolf pack and became the closest friend of humans-the dog. The second screenwriter used the PPT to show the historical script "Lonely City Watching Jade Gate", as well as "Crossing the Winter Gate" and "Going to Dhaka" ... On the night of the live broadcast, a total of 5 original scripts were launched, involving adventure and war. , Suspense, science fiction and other subjects.
In the second "Live Selling Scripts" event, screenwriters used PPT to show their original scripts.
In 10 minutes, some people detailed the description from multiple angles, some left suspense to the story, and the audience also published or encouraged or sharply commented, such as "What is the minimum budget to make this movie?" "This story wants to express What? "" Can't want to make extra points, the story must be wonderful. "
Among these works, more praised is the novel "Xiao Cang Mountain" by Yu Geng, the original author of "I am Yu Huan Shui". The novel is based on the real event of the forest police in Dali, Yunnan. It tells a small policeman whose work and life fell into a trough due to his appearance. Through a thrilling snow mountain rescue, the character counterattacks. The story combines rock climbing, skiing, wild rescue, and extreme. For outdoor sports and other elements, the introducer said, "It's not an exaggeration to say, just add a few lines of dialogue to start shooting."
The onlookers all commented that the novel's environment, characters, and stories are all very good. "Mr. Yu's pen is a beautiful pen, and Mr. Ma's mouth is full of flowers."
The second issue of the "Live Selling Scripts" discussion forum.
The reason for launching the live broadcast of script selling activities, Du Hongjun, deputy secretary-general of the Chinese Academy of Film Literature said in an interview that on the one hand, it is affected by the epidemic, and online venture capital may become a norm in the entire industry; on the other hand, I also want to use the increasingly mature live broadcast technology to build a script trading platform for both the scriptwriter and the film and television company, so that the good story of the scriptwriter can find a better collaborator.
He admitted that in the past, selling scripts directly to the company had high costs and low project efficiency. Sometimes it was difficult to judge the value of original scripts in a short time. With the popularity of IP in the past few years, it was not easy to write original scripts. Original scripts generate new understandings.
In the opening remarks, he said: "The script is something that very few talents have the right to buy. We all hope that every story has a buyer, because every script is written by every seller for thousands of hours. of."
What changes will be brought about by selling live scripts?
Up to now, the live broadcast script has been held twice, attracting nearly 10,000 viewers to watch. Screenwriter Dong Runnian, director Xue Xiaolu, actors, directors, screenwriters, Dapeng, and other industry leaders participated in the discussion. The discussion area can often see the speeches of some screenwriters and film company directors.
Du Hongjun revealed that in addition to the attention of film and television companies, many screenwriters are also watching and signing up. In the original scriptwriter group of more than 100 people, some people have eagerly tried to watch the live broadcast, and some people have expressed concerns and have to reflect on the problems in their creations.
Recently, a "2019-2020 Chinese Film Industry Youth Screenwriting Ecological Survey Report" shows the survival status of some young screenwriters to everyone.
Of the 208 young screenwriters interviewed, nearly 60% of the screenwriters interviewed are still in a state of singles, and have not joined a production company or screenwriter studio. Most of their screenwriters receive one or two script projects on average each year, and it is difficult to cope with multiple projects at the same time. Seventy percent of the interviewees said that they all obtained project opportunities through the introduction of teachers or friends.
Source: "2019-2020 Chinese Film and Television Industry Young Screenwriter Ecological Investigation Report"
Source: "2019-2020 Chinese Film and Television Industry Young Screenwriter Ecological Investigation Report"
In terms of legal affairs, they mentioned that they were most "deceived" (such as the script was adopted but not signed, the creative outline or the core plot was stolen, etc.). The proportion of interviewed young screenwriters who had this experience was as high as 75%. And nearly half of them are novice screenwriters who have been in the business for less than 3 years. When asked what to do after being deceived, most screenwriters said it was difficult to defend their rights, and generally only "recognized the bad luck".
Du Hongjun described the original screenwriter as "a group of people walking on the tip of a knife." It is not easy for screenwriters who work in production companies to become big screenwriters. However, screenwriters flowing in the market may face the question of "bread and distance" every day. Over the past few years, they have helped screenwriters defend their rights and told screenwriters how to deal with contracts, but they often only play a partial role. For the overall environment, it is difficult to change.
In order to avoid infringement, at the beginning of the launch of the live broadcast event, it is required that the complete script of copyright registration has been completed, and the TV drama script has completed at least 5 episodes. In addition, there is a professional legal team to protect the rights and interests of the screenwriter. Du Hongjun said: "Thousands of people on the platform saw it, but those who wanted to plagiarize did not dare to copy it. I think this also formed a kind of protection."
Will it become normal to sell scripts live?
Both industry insiders and viewers expressed different opinions about the attempt to live-sell scripts.
Screenwriter Song Fangjin believes that this will change the traditional opaque script trading model. "Newcomers and young screenwriters will be exposed to the same resource platform as senior screenwriters and mature screenwriters. More importantly, I believe that many talented newcomers will take off here faster."
The screenwriter Yu Fei commented that if live broadcast scripts can form a new industry model and achieve the best screenwriters and scripts from here to the market, it is really a blessing in the industry, but it is difficult.
Song Fangjin commented on the "Live Selling Scripts" activity. Source: Weibo screenshot.
It is understood that after the live broadcast of the two episodes of the script, there are about 10 further discussions through a reward of 168 yuan. Du Hongjun envisages that there will be some more in-depth transactions in about six phases.
They are also trying to make changes in the next few episodes. For example, some screenwriters use PPT to show. Some netizens suggested that there is no name of the screenwriter. They will also make corrections in the next issue. "We hope to be more attractive in form and content, and let more people in the industry pay attention to this matter. This is not an entertainment matter, it is a serious script selling activity."
"Live selling scripts is actually a concept, actually selling stories." Du Hongjun said that scripts, novels, and some directors' movie projects may be put on live broadcasts in the future. When the number of participants increases, they will reorganize different types of TV series and movies, and then give you more detailed recommendations.
Under the influence of the epidemic, the live broadcast of scripts provided screenwriters with an opportunity to display, and also provided another possibility of online venture capital for the film and television industry. Du Hongjun hopes that this event will continue, "I believe that those who dare to tell thousands of people in the live room to write scripts must be people who love this industry. The original can get everyone's attention. It's an opportunity, time will tell us the answer. " (Finish)