【Commentary】Exquisite and gorgeous Miao costumes, melodious Miao songs, delicious Miao family dragon banquet... On November 11, the 10th Miao Silver Costume Cultural Festival was held in Phoenix, Hunan, with 33 teams from Guangxi, Guizhou, Hunan and other places, a total of more than 1000,<> Miao compatriots, dressed in national costumes, and staged the "most dazzling national style" in the ancient city as a show.

At the event site, four costumed parade teams paraded along the core scenic spots, allowing tourists from all over the country to experience the unique charm of Miao silver clothing "zero distance".

Ou Jinhui, Secretary of the Party Group of the Fenghuang County Ethnic and Religious Affairs Bureau, introduced that according to statistics, there are more than 120 kinds of Miao costumes and silver ornaments across the country, and it is hoped that with the help of the biennial Miao Silver Clothing Cultural Festival, Phoenix will become a platform for the protection and display of Miao culture and promote the development of the local cultural and tourism industry.

Ou Jinhui, Secretary of the Party Leadership Group of the Fenghuang County Ethnic and Religious Affairs Bureau

The protection of national culture depends on the common people first, the guidance of the government on the second, and the needs of the market on the third. The main need of the market is to sell national costumes, national silver ornaments, and national customs and festivals to the whole country and the world. If friends from outside come and consume, then there will be a market for our national festivals, clothing and silver jewelry, which will stimulate economic development.

Que Danli, the county-level intangible cultural heritage inheritor of Miao embroidery in Xiangxi, has been engaged in the design and production of Miao costumes for more than 20 years, and has provided more than 100 sets of Miao costumes for this cultural festival. She told reporters that there are differences in the language, customs, and costumes of the Miao people across the country, and Fenghuang County has several Miao costumes.

[same period] Xiangxi Miao embroidery county-level intangible cultural heritage inheritor Que Danli

For example, the Miao people in our Shanjiang (town) are our patterns, that is, there are patterns around the collar, and there are flowers on the side of Heku (town) just on the chest, but there are no flowers on the back. As soon as we wear (Miao) costumes and go out, we know where you are, all of them are symbolic, and the national costumes are very knowledgeable.

Que Danli said that travel photography is a new format of Phoenix cultural tourism in recent years, which not only enriches the experience of tourists, but also brings a lot of innovation space to traditional clothing, and the improved Miao costumes that integrate modern aesthetics are becoming more and more popular among young people, hoping that this trend can make Miao culture out of Phoenix and into the world.

[same period] Xiangxi Miao embroidery county-level intangible cultural heritage inheritor Que Danli

We are now constantly innovating, but in the case of innovation, there must be our Miao elements in it, if you innovate a set of clothing, there must be Miao embroidery. With the modern and traditional integration together, it is a very good product, now our products have been sold all over the country, including foreign countries, the United States, Japan, these we are selling (selling).

Li Ying, Yang Huafeng, Hunan Xiangxi

Editor in charge: [Luo Pan]