Shuozhou, May 5 (Yang Jing) Appreciate the charm of the thousand-year-old wooden pagoda, watch the prosperity of Liaojin culture, and taste the beauty of daily ceramics. The 19th Yingxian Muta Shuozhou Ceramic Products Import and Export Fair (hereinafter referred to as the "Ceramic Fair"), hosted by the People's Government of Shuozhou Municipality of Shanxi Province and the Department of Commerce of Shanxi Province, will open on May 5 in Muta North Square in Yingxian County, Shanxi Province.
With the theme of "Inheriting the Ancient Style of Liaoning Gold, Pinshuozhou Porcelain, Chinese Daily Porcelain Make the World a Better World", this year's ceramic fair invited well-known ceramic manufacturers in Jiangxi Province, Yixing, Chaozhou, Guangdong and other places and provinces, as well as foreign trade associations of various provinces and cities, major international and domestic e-commerce platforms, merchants, etc., to talk and cooperate online and offline.
Ceramic factory workers are performing appliqué work and actively preparing for the ceramic fair. Photo by Wei Liang
Liu Yu, deputy secretary of the Yingxian County Party Committee, said at the press conference on the preparations for the fifth ceramic products import and export fair held by the Information Office of Shuozhou Municipal Government that the annual Shuozhou ceramic products import and export fair has become an important professional exhibition brand recognized in the industry and an important platform for domestic ceramic industry and ceramic industry brand display and trade sales.
Workers are actively setting up the exhibition. Photo by Wei Liang
As a large traditional agricultural county in Shanxi, Ying County is the only county in Shuozhou City without coal resources. Yingxian is rich in porcelain stone resources and has a long history of ceramic production. Yingxian ceramics began in the Northern Song Dynasty and flourished in the Ming and Qing Dynasties, and once created a ceramic civilization with regional characteristics - "Huanghualing Ancient Kiln", and the kiln fire has been passed down for thousands of years.
At present, there are 36 enterprises in the ceramic industry in Yingxian County, including 19 enterprises on the scale. The county has 31 daily porcelain production lines and 5 ceramics production lines, and the whole industry has achieved an annual output value of 15.5 billion yuan, an operating income of 13.2 billion yuan, and an average annual export of more than 10 billion ceramics. Yingxian daily ceramics have large output, many varieties and good quality, and the domestic market share is close to 30%. The pace of international market development is relatively fast, and it is sold in Eastern Europe, West Asia, Central Asia, Southeast Asia, Africa, North America and other markets.
The ceramic fair should be in the county exhibition area, and strive to enrich the exhibition content and display as many elements and forms as possible in the whole life cycle of the ceramic industry. Photo by Wei Liang
As one of the main organizers of this event, Ying County began to prepare for the activity at the beginning of the year, and included it in the work points of the economic work meeting of the county party committee and the government work report. "At present, the construction of the main venue is nearing completion, the invitation work has also been completed, and various guarantee work such as accommodation, security, publicity, environmental remediation, and information certificates are progressing smoothly." Liu Yu said.
Liu Yu introduced that the ceramic fair should be in the county exhibition area, changing the practice of only exhibiting products in previous years in the form of the exhibition, striving to enrich the exhibition content and show as many elements and forms as possible in the whole life cycle of the ceramic industry. "In the front-end design link, the design team of Tsinghua University and Jingdezhen Institute of Ceramics was introduced to lead creativity and empower culture; In terms of supporting industries, link packaging companies, flower paper companies, automation equipment companies, etc. were exhibited together."
At the same time, the ceramic fair site will also implant a variety of activities such as cooking art display, tea art display, arts and crafts exhibition, Liaojin culture display, etc., to give ceramics life, temperature and smoke as much as possible.
In addition, in order to fully mobilize the enthusiasm of entrepreneurs, give play to the role of the main body of enterprises, and gradually dilute the stereotype of government leadership, the venue also set up a business matchmaking session of "meeting friends and talking and cooperating". At the same time, before and after the exhibition, manufacturers and distributors and various business associations are invited to carry out investigation and research activities, and organize various signing and order release and investment promotion results release activities.
The 5th Ceramic Products Import and Export Fair (hereinafter referred to as "Ceramics Fair") will open on May 22 in Muta North Square, Yingxian County, Shanxi. Photo by Wei Liang
Liu Yu said that the boundaries of the exhibition will be extended infinitely forward and backward, so that the exhibition will truly become an accelerator and amplifier for shaping brands, spawning creativity and expanding trade, and promoting the ceramic fair to move forward in the direction of marketization, internationalization and branding.
It is reported that during the fair, the ceramic industry summit forum, Shuozhou City to promote the high-quality development of ceramic industry and expand international trade dialogue, Shuozhou City cultural tourism ceramic products selection and recommendation meeting, etc., to promote the international brand development of Shuozhou ceramic industry, enhance the influence of Shuozhou ceramics in the international community, and promote the high-quality development of Shuozhou's export-oriented economy. (End)