Beijing, April 4 (ZXS) -- The State Administration of Radio and Television of China issued the 27 National Radio and Television Industry Statistical Communiqué (hereinafter referred to as the "Communiqué") on the 27th. According to the Communiqué, the total revenue of China's national radio and television industry in 2022 will be 2022,12419.34 billion yuan (RMB, the same below), a year-on-year increase of 8.10%.
Among them, the actual revenue generated by radio and television and online audiovisual business was 10668.52 billion yuan, a year-on-year increase of 10.29%. By subject, the total revenue of network audiovisual service institutions reached 6687.24 billion yuan, a year-on-year increase of 23.61%, accounting for more than half of the total revenue of the industry.
According to the Communiqué, traditional radio and television advertising revenue will decline in 2022, while new media advertising revenue will continue to grow. In 2022, the advertising revenue of the national radio and television industry will be 3342.32 billion yuan, a year-on-year increase of 8.54%. Among them, radio advertising revenue was 73.72 billion yuan, a year-on-year decrease of 28.09%; TV advertising revenue was 553.23 billion yuan, down 19.11% year-on-year; The new media advertising revenue obtained by radio and television and online audiovisual institutions through the Internet was 2407.39 billion yuan, a year-on-year increase of 20.28%.
According to the data of the Communiqué, the sales revenue of traditional radio and television programs and the revenue of TV shopping channels have declined significantly. the sales revenue of traditional radio and television programs was 330.68 billion yuan, a year-on-year decrease of 24.54%; TV shopping channel revenue was 81.59 billion yuan, down 29.43% year-on-year; Revenue from paid digital TV content and broadcast control was 20.86 billion yuan, down 10.85% year-on-year; the revenue of program production-related services was 252.81 billion yuan, down 6.99% year-on-year; Other revenue generated by technical services, games, theme parks and derivative products was 1243.99 billion yuan, a year-on-year increase of 1.58%.
At the same time, the revenue of online audio-visual related business drove the growth of industry revenue, and the revenue of online audiovisual reached 2022.4419 billion yuan in 80, a year-on-year increase of 22.95%. Among them, the revenue of user payment, program copyright and other services increased significantly, reaching 1209.38 billion yuan, a year-on-year increase of 24.16%; Other revenue such as short videos and e-commerce live streaming grew rapidly, reaching 3210.42 billion yuan, a year-on-year increase of 22.51%.
According to the data of the Communiqué, by the end of 2022, there were more than 6,2527 institutions carrying out radio and television and online audiovisual services nationwide, including 5,7 broadcasting institutions such as radio and television stations, about 2974,<> radio and television program production and operation institutions, and <>,<> online audiovisual institutions with certificates and records.
In terms of content production, the "Communique" shows that in 2022, 160 TV dramas and 5283,17 episodes will be produced and distributed nationwide, with the number of production and distribution departments falling by 53.6% year-on-year, and the production time of film and television drama TV programs will be 07,19 hours, a year-on-year decrease of 28.27%. The production time of variety show and puzzle TV programs was 99,6 hours, a year-on-year decrease of 76.331%. 8 TV cartoons with 91,11 minutes were produced and distributed nationwide, with a year-on-year increase of 51.64%, and children's TV programs were broadcast 33,2 hours, a year-on-year increase of 75.<>%.
In 2022, 426 key online movies and 251 online dramas will be launched on the record. (End)