Nanchang, 4 April -- From a logistics soldier to a "distribution unit": Jiangxi Nanchang's entrepreneurial record of "Brother Bing Delivering Vegetables."

Written by Lu Mengmeng

After serving in the army for 8 years, he was awarded 3 individual third-class merits and 2 collective third-class merits; In the past 10 years of entrepreneurship, he has founded his own brand, with an annual turnover of more than 20 billion yuan, and the company has been selected as one of the top 500 agricultural enterprises in China and one of the top 100 private enterprises in China, helping more than 180 retired military personnel realize their entrepreneurial dreams.

He is Chen Kunyuan, a representative of the 13th National Congress of the China Federation of Industry and Commerce, an "advanced individual in the private economy in the national fight against the epidemic", and the founder of Jiangxi Bingge Vegetable Delivery Industrial Co., Ltd.

Walking into the headquarters of Bing Ge Vegetable Delivery Company located in Qingyunpu District, Nanchang, Jiangxi, the camouflage exterior wall, party flag, military flag and other elements are very eye-catching. Chen Kunyuan is busy counting the next day's fresh orders, contacting cold chain trucks, and preparing for purchasing.

Chen Kunyuan, born in 1985, worked as a security guard, a driver in Nanchang, and invested in a tea business after being discharged and demobilized in 2010, but because he did not understand business management, after several setbacks, he not only spent all the resettlement fees, but also owed debts.

The successive failures once made Chen Kunyuan slump. "When I was most lost, my family was there and enlightened me so that I could have the courage to come again." Because he worked as a logistics soldier in the army, he chose the vegetable fresh distribution industry with a large market gap. In 2013, he and two veterans rented a shop of less than 50 square meters in Qingyunpu District and began his entrepreneurial road.

"Because of the small number of people and tight funds, the three of us are almost in a row, getting up at three o'clock at night to pick and distribute, talking to customers on the street during the day to talk about cooperation, and only sleeping three or four hours a day..." After the hard work of the three people, the store became bigger and bigger. In 2014, Chen Kunyuan established "Jiangxi Bingge Vegetable Delivery Industrial Co., Ltd."

In order to better adapt to the market environment, Chen Kunyuan led the team to Beijing and Shanghai to specialize in Internet R&D and operation technology, and established its own platform management system in 2015. At the same time, using the combination of online ordering and offline delivery, it has created an "Internet + platform management" model and become the first "Internet + veterans" e-commerce enterprise in Jiangxi Province.

As the company's development gradually got on the right track, Chen Kunyuan, who knew that entrepreneurship was not easy, began to use the power of his own enterprise to help more veterans solve the problem of entrepreneurship and employment.

With the help of Chen Kunyuan, veteran Wu Sanxing learned vegetable cultivation and found a career he loved. "At that time, it was Chen Kunyuan who took out 5,160 yuan of start-up capital to help me rent land in the countryside to grow vegetables, and the company bought them all back after picking them." Wu Sanxing told reporters that today, the scale of his vegetable base has reached 20 acres, and the annual family income exceeds <>,<> yuan.

In Jiangxi Bingge Vegetable Delivery Industrial Co., Ltd., there are many examples like Wu Sanxing. At present, "Brother Bing Delivers Vegetables" has established 13 subsidiaries in 34 provinces including Jiangxi, Fujian and Hunan, and has successively driven more than 1200,20 retired soldiers and military families to employment, with an annual turnover of more than <> billion yuan.

In addition, Chen Kunyuan also led the company's employees to actively respond to the call for rural revitalization, and helped poverty alleviated households increase their income through financial support, technology sharing, buyback sales and other measures. During the epidemic prevention and control period, he donated more than 300 batches (worth more than 300 million yuan) of agricultural products to families in need and the families of medical workers. During the flood relief period, he sent condolences worth more than 30,<> yuan such as washing machines and dryers to front-line officers and soldiers...

Chen Kunyuan told reporters that "help" is an indispensable part of the company's planning of "Brother Bing's delivery of vegetables". "In the future, we hope to build an influential employment and entrepreneurship incubation base with veterans as the main body in the country to help more people start businesses and find employment." Chen Kunyuan said. (End)