What if the 4,8000 yen sneakers you desperately wanted were discounted to <>,<> yen on the official website of a major brand?

Isn't it strange that such a discount is? I doubt it, but I want to buy it.
But don't be fooled.

Even if it looks like a major official mail order site, it is a bright red "fake site". It's increasing.

(Digital and Undeceived Reporting Team / Yu Ueda)

The sneaker I wanted

An online advertisement jumped out at me on SNS.

Image of a collaboration sneaker that Nike began selling with Tiffany & Co. this month.

"Many overseas celebrities also wear it!", "Limited to 2000 pairs worldwide",

"Purchased from directly managed stores and regular stores"

As a sneaker lover, I was curious because it was a collaboration with a global brand and it was a big topic on the Internet.

If you click to go to the sales site, you will see that the selling price is 94% off.

The price before the discount was 32,9800 yen.

Well, it's really suspicious.

When I looked it up, I found that these sneakers were originally about 5,<> yen. Furthermore, if you look closely, it says "free shipping" instead of "free shipping".

I was trying to find out if this was a scam.

The site suddenly stopped connecting...

If you look a little more on the net.

I found another Nike product, this time, sold at a bargain price on a "popular mail order shop" site.

Really?

But if you look closely, the prices of other products are too cheap across the board!

A Chanel bag costs 1,6800 yen. A Rolex watch costs 2,6800 yen.

I tried to send an email to the inquiry to find out why it is so cheap, but there is no reply.

This site was a mail order shop of a recently popular overseas brand that I also browse occasionally.

When I checked with the window of the Japan corporation that operates it, they replied, "It's fake, please be careful." After all it was a fake site.

When I asked for details, I heard that other users had reported similar fakes, and that they were busy responding to deletion requests.

It was made to resemble the real thing, such as using the font of the logo and the image of a popular talent appearing in the commercial without permission. I thought that if they were so similar, they might be fooled.

Fake sites are on the rise

In fact, there are many cases of people being deceived by fake sites such as popular brands throughout the country.

According to the National Consumer Affairs Center, consultations such as ordering on a fake website and not receiving the product have been increasing since the spring of 2021.

From April to the end of December last year, there were 4,12 consultations. Compared to the same period of adulthood, the number has nearly doubled. In particular, there is a tendency to increase during the year-end and New Year holidays.

The following features

The Consumer Affairs Agency has also warned against some fake sites.

This is a fake site for popular brands such as outdoor goods.

It uses the exact same logo as the official website. The images of the products posted were also copied from the official website without permission.

The SNS advertisement that led to the fake site stated that it was a "popular down jacket limited time sale".

In addition to the prominence of cases of being directed to fake sites via such SNS advertisements, fake sites may be displayed in Internet search results.

On this site, down jackets are 8500 yen and hoodies are 7500 yen, which are also extremely cheap compared to the actual product, and it seems that many consumers are deceived by these "bargains".

The product did not arrive, and there was also a high payment

These are the voices of the National Life Center.

One week later, I received a call from my credit card company saying that 1,18 yen had been paid by an overseas airline" (a man in his 40s)

"Boots that usually cost 3,7000 yen were sold for 30,<> yen, so I transferred the price to the designated account. I didn't receive the product and the phone didn't connect" (a woman in her <>s)

How not to be deceived,

These fake sites. Even if measures such as announcing the URL are taken, it has become a "cat-and-mouse game" in which new URLs are created one after another.

This is a point for detecting fake sites called by the National Consumer Affairs Center.

▽ The URL notation of the site is strange ▽ The Japanese font and expression are strange ▽ The price is greatly discounted ▽ There is no
description of the address of the business ▽ The
only
contact method is an inquiry form or free email

▽ Payment methods are
limited If you feel uncomfortable with any of the links on your site not working

, be aware that you should stop purchasing.

In the unlikely event that you place an order,

Also, even if you place an order on a fake site, you may be able to avoid damage by taking immediate action depending on the payment method.

In the case of credit card payment ▽ Contact
your credit card company immediately ▽ In the case of account transfer that regularly checks

your usage details ▽ Report the damage to the nearest police
▽ Seek
relief under the

"Remittance Fraud Relief Act"
In the case of cash on delivery service ▽ Immediately after ordering Cancellation notification
by email ▽ Before payment Check the "client" and the seller on the
invoice, and refuse to receive it if it is different

I want to buy! Want! But wait

Fake sites can also use clever tricks that aren't found on real sites.

On the fake website of a popular mail-order shop of a foreign brand that I found, pop-ups were displayed every few seconds that aroused the viewer's desire to purchase, such as "Mr. Fuji○○ in Osaka City purchased it 2 hours ago".

When you feel that you really want it or want to buy it, you should calm down and stop, "Is it really okay?" I think that kind of awareness is important.

The Consumer Affairs Agency and others encourage people to call the nationwide consumer hotline 188 if they are in trouble.

NHK News Post

#デジタルでだまされない
interview team is looking for your opinions on how not to be fooled by your experiences.