The fashion of photographing yourself with makeup just given birth: "It generates false expectations"

• Mother me, with how well I live?

  No, thanks

• Sara Blanco, the 91-year-old influencer with Parkinson's and colored hair that is sweeping the United States

What if there was the possibility of being only slightly pregnant?

That

and that, instead of screaming madly with each contraction, the mother would exhale a soft moan.

Without shouting, so that the mascara does not wreak havoc.

Brief, to be able to remove the brush between contraction and contraction and blend the blush.

And if someone has to lose their temper, let it be the father, let them faint if necessary, as happened to Hugh Grant in 'Nine months', because he won't be in the photo.

All of this is true on social media.

The influencers have inaugurated a genre that we could call

and the trend has gone viral on networks with the hashtag #birthingmakeup.

Mothers pose from delivery rooms and hospital beds with fresh complexions, perfectly made up and well coiffed.

Without any signs of exhaustion or pain and as if it were not with them the discomfort that follows childbirth, discomfort or postpartum contractions.

Or is it that the happy wrongs with which the uterus begins to recover its usual size and position have ceased to exist?

contraindications

The aim is to leave on Instagram and TikTok the snapshot with which they believe that they are

The French influencer Maddy Burciaga, who gave birth in early October in Dubai, dared with eyelash extensions, in addition to makeup.

The American actress Heidi Montag, 36, hired a professional make-up artist who prepared her while she awaited the arrival of her second child, semi-lying in her hospital bed.

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The controversy is served.

To begin with, doctors on both sides of the planet warn that

without nail polish lacquer and without any other product that could prevent the anesthesiologist from assessing the state of health through color. of the skin or the appearance of the lips.

Purple lips, for example, can indicate a lack of oxygen or blood loss.

The eye contour is also very revealing when there is dehydration and could go unnoticed with eye shadows, concealers or false eyelashes.

The use of jewelry or piercings is also not allowed.

The dangers of childbirth

Faced with these types of images, many users remember that the obsession with postpartum beauty is still ironic when you don't have to go very far to find out the challenges and difficulties that pregnancy entails for many women.

In the United States, one in five mothers gives birth without health insurance.

Childbirth is especially risky in developing countries, where

and girls die from complications.

Most could be avoided.

In countries like ours, the most immediate objective is the humanization of this process and childbirth is increasingly considered from a respectful point of view towards the mother.

It is a vital moment in which the parturient wants

From her.

According to this, shouldn't putting makeup on the birth to expose this moment on networks then be considered a betrayal of themselves?

"Having a child" -says the

"It is one of the most important moments and, at the same time, one of responsibility that a woman can have in her life. Generally, affection is completely channeled towards the child and physical appearance tends to take second place for the vast majority of women. He tends to worry about other types of issues such as the upbringing, education and health of the child.

Also on a physical level, the psychologist points out those other concerns derived from the changes that the body is going to undergo.

"The fact of living in an increasingly competitive and comparative society makes us believe that what is good for the one in front is also good for us."

It is possible, she says, that the fashion of making up for childbirth can generate false expectations about what is important when giving birth.

"If you consider that being impeccable has to be, from now on, a basic norm,

for a mother-to-be."

Faced with the risk that Castro Liz points out, of becoming another female pressure,

, author of 'SOS Postpartum', encourages us to keep a prudent distance from this phenomenon because all that glitters is not gold.

She recalls that filters are used on social networks and that, in some cases, the image is one more obligation, inherent to the position or position of some women.

Kate Middleton's rush

It could be the example of Kate Middleton and her leaving the hospital just a few hours after her deliveries, posing before a cloud of photographers

and smiling with her baby in her arms and on heels.

The criticism she has received has always been fierce.

"Hide your fear, your body splitting in two, your breasts dripping, your hormones raging. Be pretty, be stylish, don't show your battle, Kate. Seven hours after your struggle between life and death, seven hours after you your body opens up and a life screams out of you. Don't let them see it. Don't let them know," actress Keira Knightley wrote sardonically.

Kate Middleton shortly after giving birth to her third child, Prince Louis.Getty

Surely she would have been judged just as harshly if she had appeared with an appearance that betrayed any hint of weakness or carelessness.

The problem, in Knightley's opinion, is impositions.

"It doesn't matter to wear concealer or put on a bit of blush.

It is the only way to understand the act of putting on live makeup as a way to claim feminine beauty and take control of motherhood without feeling overwhelmed by events.

New tendencies

The motivation of the influencers is the need to monetize the image.

In 2020,

Now, in her second pregnancy, she has just launched a new trend: the babymoon.

It consists of one last romantic trip before welcoming the baby.

The influencer has exceeded 20 weeks of gestation and, after verifying that everything is fine, she has headed to Cancun with her husband.

Pilar Rubio also published a photo on her Instagram account of her recently given birth to her.

As expected, she is beautiful and made up, along with her partner, Sergio Ramos, in a robe, hat and mask.

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Let's not forget that distance that Launay advises.

What we see is an instant.

An imposted content for Instagram for which they will receive a sum of money.

It is not surprising that the staging is wonderful when there are millions of people waiting to enjoy it.

pain, difficulty breastfeeding, hours of insomnia or urinary incontinence, a disorder experienced by a third of women who have just given birth.

Neither is postpartum depression, whose prevalence exceeds 15%.

Kylie Jenner says that she cried non-stop for the first three weeks.

"It's the baby blues and then it goes away," she warned herself months after suffering it.

So it's not how they look but how they feel.

Getting back to the rhythm of life requires calm, self-care and a more or less long physical and emotional recovery process.

Nobody is going to reinvent postpartum and

The danger is that, for many more vulnerable women, all of this can lead to the mental trap of feeling guilty, neglected or ashamed at a time when the truly beautiful thing is the birth of a child.

"The most positive thing - Castro Liz insists - is the discovery of unconditional love, which is a unique and genuine kind of love that a mother feels for a child. It is one of the greatest blessings that exist".

According to the criteria of The Trust Project

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