Meta, parent company of Facebook and Instagram, plans a massive layoff plan

Louise Bernard, with AFP 9:31 a.m., November 7, 2022

Meta (Facebook, Instagram) plans to lay off thousands of people starting this week, the

(WSJ) revealed this Sunday, November 6, 2022, as several technology companies have just laid off part of their workforce in response to economic crisis.

87,000 employees as of September 30

This could be the most substantial social plan in the sector, according to the American daily, after the pandemic which has largely benefited the growth of revenues, but also of the personnel of these companies.

Meta had some 87,000 employees worldwide as of September 30.

During the recent publication of the latest disappointing quarterly results, boss Mark Zuckerberg mentioned that the group's staff should not increase by the end of 2023, or even decrease slightly.

According to

sources , the social plan should be announced this Wednesday, November 9, and several thousand employees will be affected by this first social plan in the history of the social networking giant.

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Advertiser budget cuts 

Last Thursday, two Silicon Valley companies, Stripe and Lyft, reported sweeping layoffs as Amazon froze hiring at its offices.

Twitter, recently acquired by Elon Musk, has just laid off around half of its 7,500 employees.

Platforms whose business model is based on advertising are suffering in particular from budget cuts by advertisers struggling with inflation and rising interest rates.

Meta saw its net profit melt to $4.4 billion in the third quarter (-52% year-on-year).

Mark Zuckerberg tries to temper

"We are facing an unstable macro-economic environment, increased competition, advertising targeting issues and rising costs for our long-term investments, but I have to say that our products seem to be doing better than some comments suggest it", tried to temper Mark Zuckerberg at the end of October, during the analyst conference.

But the title of the Californian group fell 24.56% the next day on Wall Street. 

In one year, Meta lost nearly $600 billion in market capitalization.

The company has been worrying the markets since the start of the year, when it first announced that it had lost users on its original social network, Facebook.

The costly investments to build the metaverse, presented as the future of the Internet, do not reassure investors who doubt the group's ability to derive significant income from this fledgling parallel universe.