The Lego toy brand will open more than 160 stores this year around the world. But why invest in boutiques at the time of the Internet? Because, according to Axel de Tarlé, the sensory experience plays a decisive role in the sale of toys.
Lego opens more and more shops, contrary to the trend of e-commerce
2019-09-04T06:38:35.823Z
The Lego toy brand will open more than 160 stores this year around the world. But why invest in boutiques at the time of the Internet? Because, according to Axel de Tarlé, the sensory experience plays a decisive role in the sale of toys. & Nbsp;
Source: europe1