The humanitarian program "Pain and Hope", which is broadcast by Sharjah TV, has been able to provide treatment for 4000 cases at a total cost of about 180 million dirhams since its inception in 2006. The number of cases that the program will be able to assist in this year is expected to reach 280 cases, AED 15 million.
Sharjah TV announced the signing of the renewal of the program partnership with Etisalat at the headquarters of the Sharjah Radio and Television Authority, in the presence of Mohammed Khalaf, Director General of Sharjah Radio and Television Authority, Director of Sharjah Channel and Salem Ali Al Ghaithi.
Mohammed Hassan Khalaf said that renewing the partnership with Etisalat is part of achieving one of the most important objectives of the Media Authority, which puts human service at the top of the priorities by listening to the concerns of the people and monitoring the challenges facing them or by facilitating communication between all segments of society, In the formulation of solutions to humanitarian issues, noting the importance of continued cooperation with Etisalat, which does not cease to assert its permanent and genuine commitment to humanitarian issues and charity led by the State.
He added that the results achieved by the program "pain and hope" after the conclusion of the cooperation agreement with Etisalat strengthens the faith in the culture of integration of institutional work, which was dedicated by His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, Member of the Supreme Council and Ruler of Sharjah, which unite efforts to promote awareness of pressing humanitarian issues and consolidation values of cohesion And giving within a single society.
"The pain and hope program is one of the most important humanitarian platforms in the UAE and is an example of the best means of giving and providing assistance to patients, the needy and the disabled. Etisalat continues to take every possible opportunity to fulfill its national role and fulfill its responsibility towards the homeland and society by supporting charitable and humanitarian initiatives at all levels.
He added that the renewal of sponsorship is also a continuation of Etisalat's sustainable approach in providing a model for social responsibility.