Sino-Singapore Jingwei Client September 10 (Xue Yufei) In the middle of 2016, Liang Shuang (a pseudonym) bought a second-hand house in Dongli District, Tianjin for a total price of 1.3 million yuan. After the purchase, the house price continued to rise, reaching the highest When it reached 2.1 million yuan.

However, with the advent of regulation and control, the price has fallen all the way. The latest listed price is around 1.4 million yuan, basically falling back to the price when it was purchased four years ago.

Liang Shuang sighed that the nominal house price has risen by 100,000, but he may have to lose money after including price increases and mortgage interest.

  The sand table of the sales department of a real estate for sale in Dongli District, Tianjin.

Photo by Xue Yufei, Sino-Singapore Jingwei

  Sino-Singapore Jingwei Client recently visited the Tianjin market and found that whether it is a new house or a second-hand house, the price drop has become the mainstream form of the local real estate market. Many properties in the urban area have experienced a drop of several thousand yuan per square meter.

Buyers who buy a high point may have to bear at least hundreds of thousands of paper losses.

First rose by 800,000, then fell by 700,000

  The timeline has been pulled back to 2015. Under the stimulus of multiple RRR cuts and the relaxation of property market regulation, the real estate market in many major cities across the country has shown an upward trend, and Tianjin housing prices have also risen.

At the end of this year, Liang Shuang planned to buy a house in Tianjin. She told the Sino-Singapore Jingwei client: "At that time, we had a house with a total price of less than 900,000 yuan. Since the Spring Festival is approaching, we plan to buy it again after the Chinese New Year. But just after the Spring Festival, the landlord asked for a price increase of more than 100,000 yuan and gave up."

By 2016, the Tianjin market became more and more hot and Liang Shuang became more anxious. In the end, she finalized a second-hand house in Dongli District in July 2016, with a total price of 1.3 million yuan.

She said: "At that time, the house price was one price per day, and the price rose very fast. After we bought it, the house price was still rising. Not long after we bought it, the listed price of second-hand houses of the same type in the same community reached up to 2.2 million yuan. If the actual transaction is estimated The price was 2.1 million yuan. At that time, we were very fortunate that although we did not rush to buy at the lowest point, we made a lot of money."

  Institutional data shows that in 2016, 234264 sets of newly built commercial housing and 188751 sets of second-hand private housing were sold in Tianjin. The transaction volume increased by 75% and 51% respectively over 2015; the average transaction price was 13,662 yuan per square meter and 12,354 yuan respectively. / Square meter, compared with 2015, an increase of 16%, 19%, the highest record in recent years.

  In the face of irrational rises in housing prices, Tianjin introduced several heavy control policies in the second half of 2016 and early 2017 to curb the overheated property market from many aspects such as purchase restrictions and loan restrictions.

Liang Shuang said that at the beginning of the implementation of the control policy, the effect was not very obvious. She optimistically estimated that this house would drop by at most two or three hundred thousand yuan.

But unexpectedly, over time, the power of regulation gradually emerged.

The highest listing price of houses of the same type in the same community ended at 2.2 million yuan, and then entered the price reduction channel. Liang Shuang recently noticed that the listing price of second-hand houses in the community has dropped to 1.4 million yuan, basically falling back to the time of purchase. price.

She said that the nominal house price has risen by 100,000 yuan, but if you include price increases and mortgage interest, you may lose money.

  Liu Xiaofeng (pseudonym), a citizen of Hedong District, Tianjin, also experienced the “roller coaster” of housing prices. Their house surged from about 1.5 million yuan when they bought it in 2014 to 3.1 million yuan in March 2017. After several years of regulation, the price It keeps dropping.

In August 2019, their family decided to "sell one, buy one" and bought a new three-bedroom house, but Liu Xiaofeng said: "This house is in a good location. It will be a double subway in the future. I thought it would be sold soon, but it didn't. I thought that no one came to see the house for a few months. The agent said that it would not be able to sell unless the price was reduced."

  Under the urging of the intermediary, he lowered the listing price several times. After a long wait of 8 months, the buyer was finally confirmed in March 2020. The actual transaction price was less than 2.4 million yuan, which was another 300,000 yuan lower than the initial listing price. yuan.

In other words, after this house increased by 1.6 million yuan, it fell by 700,000 yuan.

"Average reduction of 5000 yuan per square meter"

  The delay in selling Liu Xiaofeng's house may be due to the real estate agency's keenness to sell new houses.

Recently, the Sino-Singapore Jingwei Client visited several real estate brokerage stores in Tianjin, and brokers are vigorously promoting new housing projects.

Tang Yong (pseudonym), an agent of Deyou Store, said: “Although both new and second-hand housing transactions are done, he is still willing to recommend customers to buy new houses. Simple, small tax burden, and customers are more recognized."

However, despite the vigorous promotion of intermediaries, the new housing market in Tianjin is still in a downturn.

Tang Yong said frankly that compared with the high point in 2017, the current price of new houses in Tianjin has indeed fallen a lot. “This is no way. The market is like this now. They are all falling.” In another store, the agent Feng Wen (a pseudonym) ) Judgment: "Compared with 2017, the average price per square meter in the urban area has dropped by 5,000 yuan."

  At the junction of Hedong District and Dongli District, a residential project developed by a leading domestic real estate company is on sale.

A China-Singapore Jingwei reporter saw in the sales department that because it was a working day, there were only a few groups of customers who came to see the house that day, and there were obviously more home buyers in uniforms than those who visited the house. They gathered in twos and threes to chat together.

According to an industry consultant, the price of the houses for sale in this project is mostly 23,000 yuan/square meter-25,000 yuan/square meter. Now you can pay the deposit and you can get 3 points.

Tang Yong said that some time ago, the preferential points for individual floors of the project were higher, reaching 7 points. With such a big effort, he also wanted to attract customers to buy.

  There have been communities where prices have been significantly reduced and delivered.

Photo by Xue Yufei, Sino-Singapore Jingwei

  Three years ago, the price of new houses in this area was as high as 30,000 yuan per square meter.

The residential area only one road away from the above sales department is a project developed by another leading real estate company in China. In 2017, the hardcover price of small high-rise and bungalows here reached 32,000 yuan per square meter.

By July 2019, developers changed their hardcovered houses to rough houses, and reduced the price by about 6,000 yuan per square meter overnight, which attracted the attention of many people at that time.

  Developers cut prices sharply, which caused dissatisfaction among old owners, who demanded explanations.

An old owner said that when he bought a house in August 2017, he bought a high-rise apartment at a price of 25,000 yuan per square meter because the small high-rise and western-style houses were too expensive.

However, after the developer cut the price in July 2019, the small high-rise and western-style houses The price is only 23,000 yuan/square meter and 25,000 yuan/square meter. The price is upside down with high-rise residential buildings, and the owners’ losses are in the hundreds of thousands to millions of yuan.

At the same time, in the past year or two, the developer’s prices for projects in Dongli District and Beichen District have also seen a drop of several thousand yuan per square meter.

  The listing price of second-hand residential buildings was reduced by 720,000 yuan within two weeks.

Source: Real Estate Trading Platform

  Querying the real estate trading platform data found that the current second-hand houses in the community are mostly sold at between 23,000 yuan/square meter and 26,000 yuan/square meter. Among them, two houses have reduced prices by 180,000 yuan in the past two weeks. , 130,000 yuan.

The project has a second-hand bungalow with a garden and basement on the first floor. The price has been reduced by as much as 720,000 yuan in the past two weeks. Even so, the listing price is still not low.

  After selling the house, Liu Xiaofeng quickly bought a new house at a price of 26,000 yuan/square meter, which was already about 6,000 yuan/square meter lower than the original price of the building.

He said: "Many owners who bought houses before bought them for 31,000 yuan/square meter and 32,000 yuan/square meter. After I joined the owner group, the old owner asked me how much I bought, but I was afraid to say. They can't stand it. However, I bought the last sale, which is large in size and the floor is not very good. It should be cheaper."

Relatively limited number of settlers

  Residential area.

Photo by Xue Yufei, Sino-Singapore Jingwei

  The data provided by the Shell Research Institute to the Sino-Singapore Jingwei client shows that, affected by the regulatory policies, the transaction volume of second-hand housing in Tianjin in 2017 decreased by 57% compared with 2016, and in 2019 it decreased by 11% compared with 2018.

Under the epidemic situation, the transaction volume from January to July this year dropped by 23% from the same period last year, accounting for 50% of last year's entire year. It is expected that the annual transaction volume will be basically the same as last year.

In terms of price, the average transaction price of second-hand housing in 2020 has fallen by 9% compared to 2017.

  In terms of new houses, the Shell Research Institute stated that in 2017, the transaction volume of the new house market in Tianjin fell by 47% month-on-month, returning to the level before 2015, and remained stable in the following years.

The regulation has dealt a significant blow to the new housing market in the six core cities with higher prices, while the outer areas of the city, which are the main transaction areas, have seen a smaller decline, and both volume and price performance in 2018 and 2019 have been stable.

  Throughout the country, after experiencing the sharp rise in housing prices in 2016 and 2017, major cities have basically introduced various property market control policies. After testing in recent years, the Beijing-Tianjin-Hebei urban agglomeration has become the most effective control policy. One of the regions.

Zhang Dawei, chief analyst of Centaline Real Estate, said that due to Beijing’s demonstration effect in the regulation of the property market, the entire Beijing-Tianjin-Hebei urban agglomeration’s regulatory policies are very strict, which has largely discouraged speculation and demand, coupled with strict enforcement in recent years. , Housing prices in the entire region have seen a significant correction.

  As far as Tianjin is concerned, he also analyzed that in addition to strict regulation and control of the property market, macroeconomic factors such as the slowdown in Tianjin's development in recent years and the lack of effect of undertaking Beijing's industries have also caused a certain drag on the real estate market.

  In May 2018, Tianjin’s “Haihe Talents” plan was announced. Due to the drastic reduction in the settlement policy, a large number of foreigners lined up to settle down, which became a sensation.

At that time, many people believed that the loosening of the household registration policy would promote the rise of housing prices in Tianjin.

  But judging from the current situation, the "Haihe Talents" plan has not prevented housing prices from falling from a high point.

In mid-August this year, the Tianjin Municipal Bureau of Human Resources and Social Security stated in a public response to questions from netizens that in the past two years, the city has introduced nearly 300,000 talents, of which employees in strategic emerging industries and skilled talents accounted for a quarter. about.

Zhang Dawei believes that although the threshold for settlement in Tianjin is significantly lower than before, compared with Hangzhou, Xi'an, Nanjing and other cities, the standard is relatively high. In addition, the regulations that cannot have social security payment records in other places have led to many young people who want to settle down. Produce wait-and-see emotions.

Tianjin has attracted nearly 300,000 people to settle down in more than two years. Compared with other cities with hundreds of thousands and millions of settlers, it is not that many.

In addition, even if they obtain the Tianjin household registration, these “new Tianjin people” will not be eager to buy a house, and the release of purchase demand is relatively slow, making it difficult to form a house purchase boom in the market.

  Counting from the 2016 National Day, Tianjin’s current round of real estate market regulation and control policies is about to reach its fourth anniversary. To date, there has not been a significant loosening, and there are still unknowns about how housing prices will go in the future.

At the end of the interview, the agent Tang Yong said in an uncertain tone: "It should not fall anymore." (Zhongxin Jingwei APP)

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