It won hosting 99 business events, and it is expected to attract 77,000 participants
Dubai is establishing itself as a preferred destination for regional and international events
Events contribute to accelerating the growth of the tourism and events sectors in Dubai.
From the source
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During the first half of this year, Dubai succeeded in strengthening its position as a preferred destination for business events, as the city was able to host a number of regional and international conferences and meetings, incentive travel programs for employees of major companies and other business events, which will contribute to accelerating the growth of the tourism and events sectors in The city, and its positive effects on the development and growth of the emirate's economy in general.
During the first six months of this year, Dubai Business Events, the official office for attracting events and conferences to Dubai, cooperated with its partners in the UAE, achieving remarkable success by enabling Dubai to win 99 bids to host business events in the city.
These events are expected to attract more than 77,000 participants in the coming years, and book more than 330,000 hotel nights in various hotel establishments in the emirate.
At the same time, the first half of 2022 also witnessed the submission of about 200 bids and offers to host international business events, some of which are still awaiting a response.
Business Events
The list of business events won so far in 2022 includes the International Congress of the World Federation of Physiotherapy, which will be organized in 2023, as well as the World Otolaryngology, Head and Neck Congress in 2023, and the Asia Pacific Orthopedic Society Congress in 2023. in 2024, and the International Congress of Endocrinology in 2024.
In addition, the efforts paid off by hosting a number of major corporate events and incentive travel programs for corporate employees, as a result of the successful hosting offers, such as: the annual conference and the incentive program for Sun Pharma for Pharmaceutical Industries, which will be held this year 2022 in Dubai, as well as IB M Best in Tech” in 2023. In line with the strategic priority of attracting major business events, winning the hosting of such events would contribute to the revival of several sectors, including events, hospitality, as well as tourism-related activities, and more broadly the economy of Through the exchange of experiences and knowledge from all over the world.
Trust and cooperation
Ahmed Al Khaja, Executive Director of the Dubai Festivals and Retail Establishment, said, "Dubai's success in winning the hosting of a distinguished group of business events during the coming period is the result of the efforts undertaken by the Dubai Business Events Office and partners during the first half of this year, which in turn confirms the confidence that The city has acquired it with bodies, associations, companies and international organizations around the world, and enables it to organize the largest and most prestigious events, in light of the city’s huge potential and advanced infrastructure, as well as its track record of conferences and meetings it previously hosted, and contributed to the exchange of experiences, knowledge and development. professional communication.
There is no doubt that with international associations holding some of their main activities and events in Dubai, this will make Dubai within the global discussions and talks and development that includes the most prominent sectors and areas of innovation.”
Al Khaja added:
Hosting Offers
He pointed out that the efforts made by the Dubai Business Events office in providing hosting offers during the first six months of this year come within the constructive and fruitful cooperation approach that it follows in working with partners in the public and private sectors, including government agencies, associations, communities, universities, and other institutions, as well as business event partners, including event venues, hotel facilities, destination management companies, and more.
The Executive Director of the Dubai Festivals and Retail Corporation explained that the city's success in hosting "Expo 2020 Dubai" made it the focus of the attention of key decision-makers, which indicates Dubai's ability to host events of all categories and sizes with high efficiency, and to meet the requirements of the international audience.
leading role
For his part, Assistant Vice President of Dubai Business Events, Steen Jacobsen, said: “Our priority for the remainder of this year is to emphasize the association’s executives, conference and meeting organizers and other decision makers, on the importance of holding business events and their personal presence in the city, in order to benefit from One of the powerful offers and unique experiences that Dubai can offer them.
We will continue to work with our partners to find appropriate opportunities to select business events that align with our strategic goals and to offer hosting offers for them.”
Outstanding performance
The Dubai Business Events office is based on the distinguished performance it recorded during the last period of this year with meeting organizers and officials of international associations, and will continue its momentum in the remainder of 2022, and it will organize external promotional campaigns in a number of major cities in Europe and Latin America. and Israel, to meet with planners and organizers of meetings and conferences in their regions, and to provide an explanation about the enormous potential that Dubai enjoys and what it can offer them.
On the other hand, the invited delegations from Japan, Korea, Southeast Asia and North America will provide the organizers with the opportunity to see first-hand the potentials of Dubai, and the “Dubai Business Events” will participate in major trade fairs such as “IMEX America” in Las Vegas, and “Dubai Business Events” IBTM World» in Barcelona.
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