The 24th Winter Olympic Games will kick off in Beijing on February 4, 2022.
The sports department of Chinanews.com launched a series of columns "Hundred Questions about Winter Olympics", aimed at popularizing Winter Olympic knowledge, answering hot questions, sharing interesting stories about ice and snow, and helping everyone have a better watching experience during the Beijing Winter Olympics.
The 53rd Winter Olympics 100 Questions | Do you like these exquisite Beijing Winter Olympics surroundings?
Remember the final scene of the balance beam at the Tokyo Olympics?
Chinese gymnast Tang Qianjing took out a badge of the Beijing Winter Olympics and showed it to the camera after the game.
This beautifully designed badge can be regarded as one of the surrounding areas of the Beijing Winter Olympics.
If you enter the official online store of licensed merchandise for the Beijing 2022 Winter Olympics and Paralympics, you will find that there are so many other products around the event.
Just the commemorative badge of the Winter Olympics can be divided into several series.
For example, the countdown from the Beijing Winter Olympics to 1,000 days, 800 days, two anniversary... and then to 200 days, 100 days, each special time node has a corresponding badge, and the design of each badge is unique.
When you gather these badges and put them together, you will get the number "0".
This also represents the countdown to 0 days, the Beijing Winter Olympics officially kicked off.
Screenshot of the official Olympic flagship store.
In addition to the countdown series, there are many series that are integrated with traditional Chinese culture.
For example: Zodiac theme series badges, folk culture series badges, Chinese cuisine series badges, four treasures series badges...
Screenshot of the official Olympic flagship store.
The peripheral products of the Beijing Winter Olympics mascots are also very popular, such as keychains, figurines, water cups, sweaters, pillows and other products.
For example, the popular Bingdundun plush scarf, combined with Bingdundun’s image, is designed into a versatile style of scarf, hat and gloves.
The two "panda ears" on the head are very cute, and there are small love hearts on the gloves. They are a must-have product for watching the Winter Olympics.
In fact, since the peripheral products of the Beijing Winter Olympics went online, they have been welcomed by the masses.
These ingenious cultural and creative products not only make us feel the charm of traditional Chinese culture, but also make us look forward to the arrival of the Beijing Winter Olympics.
(Xing Rui)