Ibai and Piqué: new sports to cover and move the roost

• Soccer Rubiales hatched a "hidden plan" to pay Piqué 24 million for the Super Cup

• World Cup Ibai Llanos assures that he has refused to travel with the team to Qatar: "It doesn't come out of my balls"

The relationship between

and Ibai Llanos is being very fruitful.

The former footballer,

with the

, right now one of the most popular in this country, if not the most, had already more than demonstrated that cybernetic concerns are not strange to him.

Not surprisingly, among his multiple businesses, he founded a video game company,

, in 2012, which did not work as well as he expected and

.

He also had no problem launching into live broadcasts through Periscope, an app owned by Twitter that also passed away, although his journey through it was not very long either.

He was even a pioneer by starring in

Twitch channel due to suspicions raised by the 24 million euros in commissions achieved by his company Kosmos.

All this, as a result of the negotiations to bring the Spanish Super Cup to Saudi Arabia.

The first meeting between Piqué and Ibai was an interview with the then still player.

The fact that

by the interviewee did not exactly invite us to think of a business alliance that actually started in the most unexpected way possible: the first World Cup of Balloons.

In fact baptized as

and held in October of last year, it started from a comment by the

, fascinated to see a video of some American brothers willing to almost break their necks to prevent a balloon from touching the ground.

A game that, who more who less, has played in his own house.

The event, in which

, was held in a transparent cage, decorated with the typical elements that can be found in any room.

The hook:

and 20,000 more to distribute among the participants.

Almost 2,000,000 viewers followed the competition.

For this reason, it is not at all strange that a second edition has already been held this year.

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The next fruits of their business relationship between Piqué and Ibai were conventional.

First of all, both collaborated in the purchase of the rights to the

, the main South American competition for national teams, in which Leo Messi's Argentina was proclaimed champion and which could be followed through the Ibai Twitch channel.

Subsequently, the Kosmos and Enjoy Televisión holding, chaired by Piqué, took over the rights for three years to the

, revalued after the signing of the Argentine star by PSG in the summer of last year.

In this case, the former Barcelona player's league debut with his new team could also be followed through the

's channel .

The big jewel in the crown, however, is

.

The name and logo of the organization are loaded with symbolism.

It is based on the

, who swam upstream in an apparently calm river to the foot of a huge, seemingly impossible-to-climb waterfall.

They tried for years, but only one succeeded.

His prize: become a dragon.

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The enormous expectations that both Piqué and Ibai have in this transversal project, with their own content creators and an eSports team that participates in the Superliga LVP, the

League of Legends video game.

To get a place, they did not hesitate to invest 300,000 euros to acquire a place.

The presentation, in December of last year, had nothing more and nothing less than the

as its setting and, to this day, it is among the most followed teams in this competition.

Thanks, in large part, to the transmissions that Ibai himself carries out from his channel.

Its sponsors include names as powerful as Finetwork (which has joined its name to that of the team), Disney +, Samsung or Cupra.

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The former Barça player, however,

, despite having already hung up his boots as a professional.

For this reason, his latest project, in which, of course, Ibai also takes part, is the

, a seven-a-side soccer league in which you can see absolutely everything, including what the players say to each other, with

, with periods of signings and transfers and the obligation to almost completely remodel the team from one season to the next.

Piqué, in this case, will be the president of a competition in which, in its first season, 12 teams will participate, owned by both content creators and two well-known former footballers:

.

A tournament that, in turn, they intend to complement in the future with its corresponding female category: the Queen's League.

According to the criteria of The Trust Project

Know more

• Gerard Piqué

• Ibai Plains