China News Service, February 28 (Xinhua) The China Council for the Promotion of International Trade held a regular press conference for February on February 28. At the meeting, Yang Fan, spokesperson of the China Council for the Promotion of International Trade, introduced that in order to continue to improve the quality and effectiveness of the communication of the Chain Expo and help all parties participating in the exhibition, To share opportunities, China Council for the Promotion of International Trade conducted an integrated analysis of the communication situation of the first China International Supply Chain Promotion Expo and released the "Communication Influence Report of the First China International Supply Chain Promotion Expo".

  The "Report" shows that the first Chain Expo has high popularity, strong public opinion, wide scope of influence, good evaluation and response, and achieved full coverage of exhibitors.

In terms of communication trends, there are obvious characteristics of warm-up before the exhibition, high popularity during the exhibition, and continued popularity after the exhibition.

In terms of hot words in public opinion, words such as "win-win cooperation", "cooperation chain", "win-win chain" and "link to the world" have received more attention.

In terms of communication effect, the characteristics of high level, high popularity, and high professionalism are outstanding. The rich communication content and diverse communication methods have continuously expanded the communication power and influence, and won unanimous praise from domestic and foreign public opinion.

  Yang Fan pointed out that it is worth mentioning that the first Chain Expo not only has very eye-catching communication data, but also exhibitors have a strong sense of gain in terms of media reports and brand promotion.

During the exhibition, there were 173,500 relevant reports and information, covering nearly 3,000 domestic and foreign media.

There were 7,328 overseas related reports, covering 24 languages, 95 countries (regions), and 1,774 media, reaching a total of nearly 11.6 billion people.

Dozens of hot topics frequently appear on Weibo, Douyin, Toutiao, NetEase, and Baidu hot search lists.

All 515 exhibiting companies and institutions at the first Chain Expo have received media attention and reports. Among them, the smart car chain, digital technology chain and clean energy chain have received the most attention from public opinion, with more than 35,000 reports each.

  Yang Fan said that public opinion generally believes that the first Chain Expo is of groundbreaking significance and is a high-standard, high-quality, and high-level global economic and trade event that truly turns the supply chain into a "win-win chain" for international cooperation.

Recently, the China Council for the Promotion of International Trade will release the full text of the "Report" on the official WeChat account of the China Council for the Promotion of International Trade. Media friends are kindly requested to pay attention to it.