China News Service, Nanning, February 15th (Lin Hao) On February 15th, the Department of Commerce of the Guangxi Zhuang Autonomous Region reported that four days before the Spring Festival holiday, Guangxi carried out various forms of consumption promotion activities to create a reunion and festive atmosphere, and the consumer market remained hot. With the momentum, the passenger flow in major business districts has increased significantly compared with before the holiday. Domestic products and new trendy products with dragon elements have become the "new favorites" during this year's Spring Festival.

The picture shows that on the evening of February 10, Yangshuo West Street in Guilin, Guangxi attracted many tourists for shopping. Photo by Zhou Lishuo

  Data provided by the Guangxi Department of Commerce on the 15th showed that from February 10th to February 13th, the cumulative number of transactions by 1.67 million merchants in Guangxi increased by 9.0% year-on-year, and total sales increased by 13.3% year-on-year; 155 key retail and catering enterprises achieved sales A year-on-year increase of 4.5% and a year-on-year increase of 5.0% in 2019.

  In order to stimulate the vitality of the Spring Festival consumer market, during the holiday, various places in Guangxi carried out the "Auspicious Dragons Presenting Auspiciousness and Enjoying Happiness" - the 2024 Guangxi Happy New Year Carnival, and issued more than one million consumer coupons in hot areas. Guilin City held the 2024 "Millions of Benefits·Dragon Debut" government-bank-enterprise cooperation to benefit the people and promote the New Year Festival. It focused on monitoring that commercial companies achieved a total of 30.43 million yuan in merchandise sales during the holidays, an increase of 5.46% from the same period last year. Yulin City has launched a series of consumption-promoting activities such as traditional cultural tours with the theme of "Yucheng Flowers·Dragon Dance in the Hometown of Overseas Chinese".

The picture shows that on February 12, Laibin City, Guangxi held a dragon exhibition theme activity. Photo by Huang Shanshan

  At the same time, catering companies across Guangxi have launched various types of New Year’s Eve dinners and family banquets, and held activities such as “New Year’s Eve Banquet, New Year’s Eve Dinner”, “Enjoyable Dinner”, and “New Year’s Dishes in the Community” to meet the dining needs of residents and tourists and make Guangxi cuisine more popular. The delicious food "comes out of the circle" on the tip of the tongue. Among them, Guilin City has launched a variety of affordable Spring Festival New Year’s Eve dinners and special New Year gift boxes that are very popular among consumers; Fangchenggang City has launched various promotional activities such as reunion dinners, gifts from the God of Wealth, and lion dances to welcome the Spring Festival.

  Four days before the Spring Festival, the passenger flow in major business districts in Guangxi has increased significantly compared with before the holiday, and the integration of business, culture and tourism to promote consumption has become a hot spot for consumption. In Nanning City, various local scenic spots carry out special activities, attracting a large number of people to travel with their families. Qingxiu Mountain, Fantawild ASEAN Holy Paintings, Confucius Temple, etc. are crowded with people. The passenger flow in Fangchenggang City’s business district, pedestrian streets, and night markets also increased significantly.

  In terms of online consumption, as the "2024 Year of the Dragon Live Broadcast Special" consumption promotion activity continues, local specialty consumer products such as Guangxi mandarin oranges, buffalo milk, jasmine tea, and egg yolk crisps are sold nationwide through e-commerce from February 9 to February 12 On August 1, Guangxi achieved a year-on-year growth of 42.8% in online retail sales.

The picture shows the Elephant Trunk Hill, the emblem of Guilin, crowded with tourists on February 11. Photo by Lisa Tu

  In order to promote the recovery of consumption of key commodities, various regions in Guangxi have organized various car consumption carnivals, car exhibitions and other preferential car buying activities through the linkage of government, banks and enterprises, triggering a car buying boom. Nanning City issued 10 million yuan in car purchase coupons and 5 million yuan in green home appliance consumption subsidies, injecting new momentum into the car and home appliance consumer markets. Four days before the Spring Festival, the sales of key monitored automobile sales companies in Guangxi increased by 16.8% year-on-year and 37.8% compared with the same period in 2019.

  In addition, all parts of Guangxi are doing their best to ensure market supply to ensure sufficient supply and stable prices of daily necessities such as meat, poultry, rice, eggs, oil, fruits and vegetables. (over)