Beijing, September 9 ( -- The Mid-Autumn Festival National Day Super Golden Week, which has been closed for eight consecutive days, is approaching, and the market expects that this will be a long holiday for tourism outbreak.

Zhongxin Finance noted that at present, the booking of tourism products during the Golden Week is hot, long-term travel is growing rapidly, air ticket hotel prices are rising, many people call it "expensive", and some netizens ridicule "I pinched the air ticket hotel booked by people".

Sanya tourist information map. Photo by Wu Jiaju

Super Golden Week travel orders soar Long-term travel is growing rapidly

Traveling during the 8-day Super Golden Week to "poetry and distance" is the arrangement of many people. After all, this is the last official holiday of 2023.

People's enthusiasm for travel can be seen in the increase in travel orders on online travel platforms. According to Ctrip's data, as of September 9, domestic travel product bookings increased nearly fivefold year-on-year, and the number of orders placed in the latest week increased by 6% compared with last week. Air tickets, homestays and other formats increased by more than 5% week-on-week, while scenic spot tickets doubled.

The 8-day extended version of Golden Week gives tourists more time to "travel far", and various long-term tours are arranged in advance.

Zhongxin Finance learned from Tongcheng Travel that the long-term travel market for the Mid-Autumn Festival National Day holiday has grown rapidly, among which the popularity of related tourism products in Xinjiang, Tibet, Qinghai, Ningxia, Heilongjiang and other provinces that are mainly long-term tours has increased by more than 300% year-on-year. Among them, the search popularity of Xinjiang-related tourism products increased by more than 10 times year-on-year.

Zhongxin Finance learned from Spring and Autumn Tourism that up to now, the number of people booking domestic travel products during the double festival period has exceeded the same period in 2019. In terms of long-term tours, Spring and Autumn currently covers the "Mid-Autumn Festival + National Day" holiday in Europe, which has been sold out, involving destination countries including: Spain, Portugal, Switzerland, France, Italy, Hungary, Serbia, Croatia, Slovenia, Greece, Iceland, Denmark, Iran, etc.

Air ticket prices are rising, and many people call it "so expensive"

According to Ctrip's data, the per capita unit price of domestic air tickets during the November holiday was 1293,<> yuan, an increase of <>% compared with the unit price of summer passengers.

Tongcheng travel data shows that as of September 9, the average air ticket price for travel during the Mid-Autumn Festival National Day holiday increased by 12% compared with the "May Day" holiday.

Screenshot of the ticket price on the online travel platform.

Zhongxin Finance inquired about the online travel platform and found that taking the Beijing-Sanya route as an example, the economy class price of the flight departing from Beijing to Sanya at 9 a.m. on September 29 exceeded 9,4000 yuan. The price of the same flight on September 9 was only more than 26,1000 yuan.

"I pinched the ticket hotel that booked 'Eleven'" among people" "'Eleven' wanted to travel, searched for air tickets and hotel fees, and thought it was better to sleep in the bedroom"... On social media, many netizens complained about the "Eleven" ticket price.

Weibo screenshot.

Obviously, if you have paid time off, traveling on the peak before the National Day is also a very good choice, and you can save a lot of money just by airfare.

Qunar big data shows that as of September 9, the top 11 cities for air ticket booking during the "November" holiday are: Shanghai, Beijing, Chengdu, Shenzhen, Guangzhou, Kunming, Chongqing, Haikou, Hangzhou, Xi'an, and Beijing ranks second. Beijingers prefer to go to: Chengdu, Shenzhen, Guangzhou, Kunming, Sanya, Haikou, Urumqi, Chongqing, Guiyang and Shanghai.

These places are popular destinations for outbound travel or small peaks

According to Tongcheng travel data, Beijing, Xi'an, Chengdu, Chongqing, Shanghai, Changsha, Guangzhou, Nanjing, Hangzhou and Wuhan are the most popular domestic tourist destinations during the Mid-Autumn Festival National Day holiday. In addition to convenient transportation conditions and rich tourism resources, these cities have a deep cultural heritage, and many festivals related to traditional culture are launched during the Mid-Autumn Festival National Day, attracting a large number of tourists.

In August this year, the Ministry of Culture and Tourism announced the third batch of countries and regions that resumed outbound group travel, and the popularity of major outbound travel destinations around the world has risen rapidly. Due to the time period required for travel planning and visa processing, the outbound tourism market did not heat up rapidly until the summer period, and the market expects that the outbound tourism market will usher in a small peak in passenger flow during the National Day Golden Week in the Mid-Autumn Festival this year.

According to Tongcheng travel data, Hong Kong, Thailand and South Korea are currently the most popular outbound destinations, and long-term outbound destinations are also more popular. Among them, Hong Kong, China has attracted mainland tourists through multiple rounds of free air ticket distribution, and the popularity of travel search in Hong Kong, China has increased by 9% month-on-month since September.

According to Ctrip's data, during the November period this year, the search popularity of outbound air tickets recovered by nearly 2019% compared with the same period in 100, and the main search destinations for outbound air tickets were Thailand, South Korea, the United States, the United Kingdom, and Australia. At the same time, the search popularity of outbound hotels increased by nearly 2019% compared with 20, and hotels in destinations such as Thailand, South Korea, Singapore, Malaysia, and the United Kingdom are popular choices for users.

What are your travel plans this Super Golden Week? (End)