According to an agreement, the “Food Technology Valley” will be promoted as a commercial center for food system experts

Tradeling makes it easier for companies to access food technology products

during the signing of the Memorandum of Understanding.

From the source

The “Food Technology Valley” announced the project being developed by the Wasl Asset Management Group, and the government initiative announced by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, in 2021, to increase food production in the country. At a rate of three times, and to establish its position as a global destination for the industry, it announced a memorandum of understanding with the “Tradling” platform, the electronic market in the Middle East and North Africa.

The cooperation aims to enhance interaction between companies in buying and selling operations, as well as the primary goal of increasing self-sufficiency in food imports in the country. Under the cooperation, Tradeling will provide commercial companies with access to food and agricultural technology products.

The agreement was signed by Ahmed Al Shaibani, project manager of the Food Technology Valley, and Marios Siavola, CEO of Tradeling.

Major goals

The two parties agreed on major goals to support the mission of the “Food Technology Valley” to reach its fullest potential, to be a commercial center for industry experts in the food system.

Under the cooperation, Tradeling provides trading companies with access to food and agricultural technology products, by providing easy payment solutions, logistics services, warehousing solutions, marketing benefits and attracting customers.

The platform will support local producers by accelerating the growth of their businesses through the platform.

Credit financing solutions will also be offered to eligible companies, including flexible payment options for small, medium and emerging companies.

strategic partnership

An official spokesperson from the Food Technology Valley said: “We are pleased to enter into this strategic partnership with (Tradling), to strengthen our position and consolidate our commitment to act as a catalyst for the development of the country, as a global center for clean, technology-based food and agricultural solutions.”

He added: “As a result of this cooperation, local food producers can trade their products through a new section within the website of the (Food Technology Valley) project, including all stages of the value chain and the target sector, to achieve significant growth and important results.

Our joint efforts will help enable food security plans in the UAE.”

Economic diversification

For his part, CEO of the Trading platform, Marios Siavola, said, "The UAE has succeeded in achieving economic diversification, as the (Food Technology Valley) is another initiative in this direction to promote sustainability."

It is noteworthy that food trade in the UAE exceeds 100 billion dirhams each year, and the agricultural technology market is expected to grow from 13.5 billion to 22 billion dollars over the next four years.

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