CIB is the first UAE bank to join the world of metaverse
CIB said that it launched a virtual site in the world of metaverse to be the "first Emirati bank to enter this community" on the land of /Decentraland/ the integrated digital world that adopts secure blockchain technology.
Ali Sultan Rakkad Al Ameri, CEO of the bank, said: “We are proud to be the first UAE bank in the UAE and one of the first in the Middle East to provide the Metaverse experience to our customers and employees, which we believe is a strong experience and a testament to our strong support and belief in the country’s vision of leadership and innovation globally.”
Metaverses are a series of digital virtual worlds, where users can navigate, interact, discover and even access services using customer avatars called “avatars” where each user has their own avatar.
The world of metaverse is built on advanced technologies such as augmented reality, virtual reality and blockchain, which is the main link that links the physical and digital world together.
CIB's joining the metaverse community is in line with the UAE's strong commitment to building a digital economy that includes the use of blockchain technology, virtual assets, artificial intelligence, and augmented reality technologies in both the business environment and everyday services for individuals.
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