China News Service, December 30 (Reporter Chen Jing) Shanghai Municipal Intellectual Property Office officially released the tenth batch of key trademark lists on the 30th.

This batch of directories involves 48 registered trademarks of 37 companies, involving domestic and foreign companies, and is well-known and has a greater risk of being infringed.

  So far, Shanghai has issued ten batches of key trademark protection lists, and a total of 782 key trademarks have been included in the list, covering a number of Shanghai time-honored brands, famous trademarks, well-known trademarks and high-profile trademarks of foreign-related enterprises.

The Shanghai Intellectual Property Department strengthened supervision and inspection of the infringement of the exclusive rights of registered trademarks in the protected list, and carried out special trademark protection enforcement actions in a timely manner.

At present, relevant departments have successively organized and carried out the "Iron Fist" and "Net Sword" operations of intellectual property rights, and carried out special crackdowns on infringements of the exclusive rights of multiple registered trademarks.

It is reported that key trademarks refer to registered trademarks that enjoy a high reputation in Shanghai, have a large market influence, are prone to infringement and counterfeiting, and need to be strengthened for protection.

  The Shanghai Municipal Intellectual Property Office said on the same day that the bureau and relevant departments have formulated an implementation plan for the protection of intellectual property rights around the key trademarks in the directory; at the same time, the bureau has entrusted a third party to conduct online intelligent monitoring, enter the keywords of the key trademarks, and find out in time A batch of trademark infringement clues were handed over to the jurisdictional bureau, which achieved results in fast and precise protection.

The bureau played the role of a cross-regional intellectual property administrative protection coordination mechanism, and actively carried out cross-regional and cross-provincial trademark infringement enforcement and protection cooperation, and improved the protection efficiency of trademarks included in the protection list; at the same time, it strengthened cooperation with public security, procuratorates, courts, customs and other departments Cooperation, establish a coordination mechanism for key trademark protection, share clues about infringement, and strengthen joint crackdowns.

  During the interview, the reporter learned that the "Shanghai Intellectual Property Strategy Outline (2021-2035)" and the "14th Five-Year Plan for the Protection and Utilization of Intellectual Property Rights of Shanghai" have been reviewed and approved by the Shanghai Municipal Party Committee and Municipal Government.

The "Outline" and "Plan" focus on the goal of building an international intellectual property protection highland, comprehensively improve the ability and level of intellectual property governance, and accelerate the development of Shanghai into a "model area" for comprehensive intellectual property management reform, a "leading area" for institutional innovation, and high The “demonstration zone” of horizontal protection can better promote the improvement of urban soft power and so on.

  It is reported that in April this year, the Shanghai Municipal Intellectual Property Office led relevant departments to formulate and issue a three-year "Work Plan for the Implementation of the Special Plan for Patent Transformation in Shanghai" to promote the implementation of the "sleeping patents" of Shanghai colleges and universities and state-owned enterprises to small and medium-sized enterprises. Transfer and transformation, fully release and vigorously demonstrate the innovative value, economic and social effects of patent resources.

  The Shanghai Municipal Intellectual Property Office introduced on the same day that the bureau successively formulated the "Shanghai Intellectual Property Operation Service System Construction Overall Plan" and the "Shanghai Intellectual Property Operation Service System Construction First Batch of Special Fund Implementation Rules", and used the first batch of awards to supplement funds. Ten specific projects in five areas, including infrastructure for intellectual property operation services, cultivation of high-value patents, and patent and trademark pledge financing, filled Shanghai’s policy funding gap in the construction of an intellectual property operation system.

  According to reports, it is the Shanghai Intellectual Property Operation Service Cluster Project that plays an important role in promoting regional intellectual property operations.

The project closely follows the main line of patent supply to meet the development needs of Shanghai's small and medium-sized enterprises, and helps districts establish operational service clusters that gather various operating elements such as commercial banks, insurance institutions, intellectual property service agencies, and intellectual property transaction agencies, and promote intellectual property operations in various districts. System construction will fill up the shortcomings of district-level intellectual property operating funds, promote the transfer and transformation of patent resources to small and medium-sized enterprises, and form a new pattern and new ecology of regional intellectual property operations.

So far, 15 parks including Shanghai Caohejing Emerging Technology Development Zone have been identified as the project undertakers of functional parks in each district of Shanghai's intellectual property operation and service cluster.

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