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Japanese cosmetics company DHC, which has been criticized for its hateful remarks about Korea, has decided to withdraw from Korea. At one time, it posted 20 billion won in sales, but eventually closed the business due to the ignorance of consumers.



Reporter Jeon Yeon-nam covered the story.



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In 2019, the boycott of Japanese products began.



The current affairs talk program of DHC Television, a subsidiary of DHC in Japan, poured out hateful remarks that demeaned our boycott.



[Panel H/DHC TV (last 2019): holding a candle and saying 'No Abe', but that candle is also made in Japan? If that's the case, I'd like candles to be included in those 1,000 items.] They



don't hesitate to distort history.



[Panel H/DHC TV (last 2019): The Japanese unified Hangul and the current Korean language was born.] Although the



DHC Korea representative apologized, the boycott spread, and most cosmetics distribution stores stopped selling DHC products. stopped.



In December of last year, the chairman of the Japanese headquarters once again caused a scandal by demeaning Koreans residing in Japan, and in the end, DHC Korea announced that it would close its domestic business.



DHC, well-known for cosmetics and health supplements, entered Korea in 2002 and grew rapidly with sales of KRW 20 billion in 2012, but it could not overcome the rejection of consumers.



[Kim Ryeo-eun / Paju-si, Gyeonggi-do: If a company has the wrong idea, I think it is right that the company should be socially slaughtered a little... .]



[Sehee Lim/Uijeongbu-si, Gyeonggi-do: There are many good cosmetics in Korea, and I do not want to consume companies that hate Korea.]



Japanese cosmetics brand Shu Uemura withdrew in March of this year after 16 years of entering the Korean market.



Contrary to expectations of DHC, such as the decline of Japanese beer, which maintained the top spot in imported beer, and Uniqlo, which reduced its stores by more than 30%, the boycott of Japanese products is now showing influence enough to affect the existence of the domestic market.



(Video coverage: Jang Woon-seok, Gong Jin-goo, video editing: Jeong Seong-hoon, VJ: Park Hyeon-woo)