(Fighting New Crown Pneumonia) Yiwu, the "World Supermarket" under Accurate Policy: The Spring Tide Surges Business Opportunities
China News Network Yiwu, March 25 (Reporter Shao Yanfei and Jin Yan) As one of the weathervanes of China's foreign trade exports, "get ahead quickly and seize the opportunity" is the secret of Yiwu's rapid development. Facing the new challenges brought by the current epidemic, this magic weapon is also playing an important role.
In the early stage of the epidemic, Yiwu increased control and grasped the golden period of epidemic prevention and control to curb the spread of the epidemic. As the epidemic stabilized and improved, Yiwu resumed the market early and seized the window period for market recovery. A series of "combination punches" such as the vitality of the opening of the market and the city's efforts to promote the prosperity of the market.
With precise policy, Yiwu has taken a key step from "resumption" to "recovery." As all industries resume work, and tens of thousands of buyers are accelerating their return, this world supermarket is returning to its former vitality.
Each entrance of Yiwu market is equipped with intelligent devices such as infrared thermometers for real-time monitoring.
Accurate service takes the lead in comprehensive "resumption"
In the context of globalization, the movement of Yiwu market is not only connected to more than 2 million small, medium and micro enterprises behind it, but also to the global small commodity supply chain.
In the past few days, buyers have continued to charter flights and special cars to Yiwu market to “purchase goods”. Hundreds of logistics lines have resumed their busy days. Data show that the current Yiwu express delivery business volume is close to the daily average of last year, accounting for 1/3 of Zhejiang Province.
Behind the busy picture comes the promotion of policies. As early as mid-February, on the basis of the stable and favorable epidemic situation, Yiwu made an early effort and quickly switched to the resumption mode. With "policy + action", it fully promoted the resumption of production and restart of enterprises.
Facing the labor shortage problem of many small, medium and micro enterprises, Yiwu uses the most direct method: 44 working groups have been organized to visit Henan, Hunan, Anhui and other key areas in batches, and over 120,000 new and old migrant workers have been returned.
Yiwu market operators are busy sorting orders and contacting the delivery
In order to help enterprises overcome the “funding barrier”, Yiwu has issued a total of 23 policies and detailed rules, including the “Four Opinions on Supporting the Healthy Development of Small and Micro Enterprises and Market Operators,” and all financial policies can reduce the burden on enterprises by 17.2. 100 million yuan.
At the same time, 37 city leaders in Yiwu established a direct contact system with 394 key enterprises, and appointed 1,001 party members and cadres of government agencies as service attendants in the enterprise to help enterprises resolve difficulties and resume work and production in a one-to-one manner.
The government is giving it a boost, and companies are doing it. "We want to regain what we lost in the winter and strive to regain it in the spring." Under the lead of the government, Lou Zhongping, chairman of Yiwu Shuangtong Commodity Company, signed a credit agreement with the Rural Commercial Bank. He said that the company's 40,000-square-meter new plant was put into use this year, and the loan will effectively alleviate the financial pressure brought by the new project.
It's not too late for spring. Thanks to the promotion of policies, Yiwu's various industries have resumed work earlier, seizing development opportunities and laying the foundation for keeping the international supply chain smooth.
Yiwu market is returning to its former prosperity. Photo by Jin Yan
Multiplying measures to restore global "links"
Enterprise resumption is the first step, and market recovery is even more critical. Yiwu market is booming, but industry is booming.
Under strict control measures, on February 18th, Yiwu International Trade City opened the first and second districts, becoming one of the first markets in Zhejiang to resume.
"During the epidemic, has anyone come?" This is a question from market operators and a difficult point that the Yiwu government is trying to break through.
Since the resumption of the market, Yiwu has successively introduced incentive policies to provide transportation subsidies, free board and lodging, purchase invitation incentives, and foreign trade service guarantees to Chinese and foreign buyers in Yiyi, attracting Chinese and foreign buyers to return; at the same time, 20 domestic buyers were established to attract The team was sent to more than 20 provinces (autonomous regions, municipalities) to "invite" buyers.
Seeing the successive heartwarming policies and strong prevention and control measures introduced by Yiwu, Ziamar, a buyer from Afghanistan, has been more determined to come to Yiwu.
"Yiwu market stopped, and my business was stagnant. The purchased goods have already been sold out, and a large number of new orders have been accumulated on the hand, waiting for the Yiwu market to open." On March 7, Ziamar came with the group. Yiwu market placed an export order for 500,000 yuan of LED lights in just half an hour.
"When you do business, you have to be the first!" When interviewed in the Yiwu market, the reporter met Zhang Min, a long-term buyer of toys in South Africa, who came to buy goods. She said that although the current foreign trade situation is more serious, it is necessary to take a long-term view. Once the inflection point of the epidemic comes, the goods can be seized in order to seize the opportunity.
The increasingly lively scene makes market operators more confident. Zhang Jiying, who runs a rain gear store, said that he will pay more attention to the design and development of new products, innovate business models, and open up new markets in an effort to make up for this "gap period."
Under the pressure of the epidemic, Yiwu is accelerating its shipments to the sea and the market moving forward. According to Chen Tiejun, Chief of the Export Trade Section of the Yiwu Municipal Bureau of Commerce, affected by the epidemic, most foreign businessmen were unable to resist justice. They mobilized foreign trade companies and freight forwarding companies to actively connect with buyers and extended the introduction of "purchasing agency" services to prevent foreign businessmen from accessing them. Yiwu can also “purchase and organize goods”, which is welcomed by foreign businessmen.
Under the "warm wind" of the policy, the Yiwu market "is full of spring." At present, Yiwu International Trade City's market procurement day export TEUs have remained the same as the same period last year, providing a source of power for the stable operation of global trade.
A anchor is broadcasting live sales in Yiwu market shops. Photo by Jin Yan
Innovation efforts to achieve "recovery" on the cloud
The epidemic came out of nowhere, and the crisis contained "opportunities." At the moment when the global epidemic is spreading, Yiwu launched the first 20 actions to promote market prosperity, strengthen the "cloud market" and achieve "cloud recovery".
"The number of clicks is 42,126; the number of online interactive viewers is 32,123." This is the data handed over on the day of the opening of Yiwu Spring Frame, the nation's first online exhibition.
"Yiwu has a well-developed convention and exhibition industry and is an important drainage channel for the market." The relevant person in charge of the Yiwu Market Development Committee told reporters that at the time of the epidemic prevention and control, they actively invited the National Chamber of Commerce (Association) to contact some major exhibition organizers. By holding online exhibitions to retain customers, reduce business losses and promote the prosperity of Yiwu market.
Online exhibitions are crowded with businessmen; offline markets are also full of business opportunities. In order to help market merchants and e-commerce enterprises to turn crisis into opportunities, Yiwu implemented actions such as "e-commerce enterprises entering the market", "goods online shop", "net red live broadcast warm spring" and other actions.
In a jewelry shop in the first area of the market, the reporter saw that a anchor was taking samples to take pictures to prepare for live sales. Fu Qiangrong, the person in charge of the shop, said that this is the first time he has cooperated with the anchor. "Our company has resumed production and production, and the supply of products is not worrying. The lack of sales channels. Due to the epidemic, the current export and domestic trade are affected. Broadcast live and open up new sales. "
Under the lead of Yiwu's "three services" market working group, the Mall Group and the industry chamber of commerce, 100 anchors reached preliminary cooperation intentions with more than 1,000 market operators. The "overlay effect" of the combination of the influencer economy and live broadcast emerging formats is rapidly penetrating the Yiwu market, driving online order growth.
The epidemic is like a big test. From driving the international and domestic industrial chains, ecological chains, and development chains to promoting the flow of people, property, and goods in the global small commodity trade, this is the resilience of the Yiwu market, and it also reflects the resilience of the Chinese economy. (Finish)