Resumption of safety in all aspects of production, sales and after-sales
Fighting the epidemic and defending this position in the automotive industry chain
There are more and more cars on the roads in major cities, and the night lights in various industrial areas are getting brighter. As more and more people embark on the "resumption of work", under the premise of coordinating the prevention and control of the epidemic, actively promoting the resumption of production and resumption has become a top priority event that is closely related to the fate of each enterprise and everyone this spring.
The automobile industry is an important pillar industry of the national economy, and the automobile industry chain involves many industries, driving the development of multiple industries. Some analysts believe that the resumption of production and production in the automotive industry not only has a huge driving force for upstream and downstream industries, but also shoulders the mission of stabilizing consumption.
On February 25, the Ministry of Industry and Information Technology issued the "Guiding Opinions on Orderly Promoting the Resumption of Production and Production of Industrial Communications Enterprises" (hereinafter referred to as the "Guiding Opinions"), and proposed to promote non-epidemic prevention and control on the premise of ensuring that epidemic prevention and control is in place. Enterprises in key areas resumed work and production.
It is worth mentioning that the automobile industry has been given "priority support" in the Guiding Opinions. In an interview with the media, Shi Jianhua, deputy secretary-general of the China Automobile Industry Association, revealed that, so far, among the 23 enterprise groups tracked by the China Automobile Association (annual sales accounted for more than 90%), the resumption rate of auto companies exceeded 80%. The recovery is over 25%.
After investing in the front line of epidemic prevention in various ways such as donating money and supplies, volunteering services, and changing production to prevent epidemic materials, many car companies returned to their main businesses and set up "the orderly promotion of normal production of enterprises, and full efforts to maintain stable production and operation. Military warrant.
"As long as you have confidence, there are always more ways than difficulties"
"23 kilometers, it takes about half an hour to drive." For Chen Jiang, who lives in Jiulongpo District, Chongqing, he has been on this road to the Liangjiang New District in Chongqing for 7 years. As the manager of the assembly shop of Changan Ford Transmission Factory, starting at 6:40 in the morning and arriving at the factory at 7:10 has become his unshakable habit.
February 10 was the first day of resumption of work at the Changan Ford Transmission Plant. Unlike in the past, Chen Jiang did not go straight to the factory on this day, but instead connected a colleague who lived in Jiulongpo District with him.
On this day, many employees of Changan Ford Transmission Factory embarked on the road to return to work in this way.
It is reported that in addition to supplying Changan Ford's multiple factories in China, the products produced by Changan Ford Transmission Factory are also sold to overseas markets such as North America, South America, Europe, and India in Asia. Whether the factory can resume production or resume operations not only has an important impact on the production of Changan Ford models, but also affects the stability of the global automotive industry supply chain.
To this end, Changan Ford Transmission Factory actively applied to the local government and was quickly approved, becoming one of the first industrial enterprises to resume work in Chongqing.
"Since February 1st, I have to call my colleagues over 170 calls every day." For this time to resume work on time, Chen Jiang and colleagues have been busy for 10 days.
According to reports, the assembly plant of Changan Ford Transmission Factory has 176 employees. Because the holiday was earlier before the Spring Festival, and the employees were scattered all over the country, if they want to resume work safely, they must grasp the physical conditions of the employees during the Spring Festival.
For this reason, after 12 noon every day, Chen Jiang will call the employees one by one and ask each employee's situation. 170 calls were made, usually taking up more than half a day, and the phone was hot, but Chen Jiang felt it was "very necessary".
"In a phone call confirmation, I learned that a colleague who loves an employee had boarded the same bus with a confirmed patient. This information was ignored in daily reporting." Chen Jiang told reporters that according to relevant regulations, his The colleague was not the subject of quarantine, but he was allowed to rest at home for 14 days in order to ensure safety and resume work.
In the stack of thick records collected by Chen Jiang, there are 14 columns in the statistics column for employee information. "Have you been to Wuhan?" "Have you been in contact with people from Wuhan or Hubei?" "Whether your village or community is quarantined" ... The forms are filled in densely, but in the opinion of Chen Jiang, the safety of all employees is hidden here. Confirmed again and again.
"If only by filling in the form, the epidemic prevention work will not be carried out. The relevant responsible persons must have clear judgments to ensure that abnormalities do not occur to the greatest extent." Chen Jiang said, "The automobile industry is a densely populated industry. If an epidemic occurs in production, All preparations will be lost before that. So be careful and cautious. "
He admitted that before the resumption of work, many employees were still worried about the resumption of work. For this reason, after the resumption of work on February 10, each department of Changan Ford Transmission Plant began to actively prepare anti-epidemic materials, sort out the situation of employees, as well as spare parts and logistics support.
"Some employees did not have masks, so we drove home to deliver the masks one day before the resumption of work. In some areas, public transportation was not restored, so we mobilized employees living nearby to connect with colleagues by themselves." Chen Jiang said bluntly with everyone's joint efforts and concerns. And tension is gradually dispelled.
On the first day of resumption of work, 70 workers and engineers went to work. Obtain and wear masks and bring your own cutlery to reduce your stay in the canteen. At the same time, the factory has set up temporary isolation rooms. Orderly inside and outside the production workshop.
"At present, the assembly plant of the Changan Ford Transmission Plant has returned to nearly 80% of its original capacity. If you are not confident in the resumption of work, you can find 10,000 reasons to evade it. There are many difficulties. "Chen Jiang said.
In fact, the resumption of safety at the transmission plant is just a microcosm of Changan Ford. The relevant person in charge of Changan Ford told reporters that at present, the return rate of Changan Ford has reached 99%. "Government policy support coupled with the careful organization of enterprises, Changan Ford has achieved orderly resumption of work."
"The epidemic is blocked, and our services are constantly being filed."
"Dongfeng Nissan Fengri Specialty Store's Yanzhan Zhangzhangqiu is about to debut. Let's watch the live broadcast." On February 29, Zhao Xiangyu, manager of Dongfeng Nissan Fengri Store, sent a live link in the circle of friends.
"I am very pleased to be invited to the Dongfeng Nissan showroom to explain some models." Although wearing a mask for the first time, as long as talking about the product, Dongfeng Nissan sales consultant Zhang Zhanqiu is still familiar.
From car appearance to power to R & D, Zhang Zhanqiu said it was nearly an hour. In the live broadcast room, many fans teased him as "the most handsome anchor that can't be blocked by masks."
Zhang Zhanqiu is not the only sales consultant incarnation of "anchor".
"Many of our sales consultants have opened live broadcasts. Not only explain the models through live broadcasts, but also introduces the main points of vehicle maintenance to users." Zhao Xiangyu said that live broadcasts have become a new way for everyone to work.
Affected by the epidemic, not many people visited the shop every day during this period. Despite this, Zhao Xiangyu's daily work is fully arranged.
"After the customer entered the store, he used a forehead gun to measure the temperature, spray-disinfect his hand, and then registered for visits. After resuming work, the franchise store adopted a number of epidemic prevention measures." Zhao Xiangyu said, "Every day, every customer enters the door , We all have to do the strictest epidemic prevention. "
A noteworthy detail is that when introducing models, sales consultants have to maintain a distance of one to two meters with customers to explain services, which is also ridiculed by many customers as "Nordic society fearful service." "Although the space is far away, our services are constantly being kept."
In addition to the direct impact on car production, the sudden new crown epidemic has caused a sharp decline in car sales, leasing and after-sales service orders, and the pressure on auto dealers to survive has increased sharply.
According to the China Automobile Dealers Association's "Voice of Chinese Auto Dealers" questionnaire survey, in a survey of 1,327 dealerships in 29 provinces, the overall evaluation of dealers was 6.3 points, the lowest score since 2017. Among them, "March to May New Car Sales Profit Confidence" became one of the five sub-scores with the lowest scores.
According to the analysis of the China Automobile Dealers Association, the automobile dealership industry, as an intermediate link between automobile manufacturing and social consumption, will have an impact on the overall socio-economic goals and employment stability once systemic risks occur. Therefore, stabilizing the consumption of automobiles is considered as one of the important points for hedging the impact of the epidemic.
"Patch prevention in one hand and resume work in the other." In order to ease the pressure on dealers, many OEMs are "blood transfusion" dealers in various forms.
Taking Dongfeng Nissan as an example, in order to alleviate market pressure, Dongfeng Nissan quickly formulated a response strategy, communicated closely with dealers, and issued a six-character policy of "reducing pressure and pressure, loosening policies, ensuring supply, and enabling platforms." Strong support from partners.
According to data from the China Automobile Dealers Association, as of March 3, the comprehensive return rate of auto dealers reached 37.3%. "The strong support of relevant government departments and manufacturers is one of the main reasons for the increase in the rate of return to work."
"What we have to do is to restore the normal production and operation order as soon as possible to ensure the physical and mental health of employees, so that the production and operation of the entire value chain can be put into operation." In an interview with the media, Deputy General Manager of Dongfeng Nissan Chen Hao revealed As of February 29, 70% of Dongfeng Nissan's dealers nationwide have officially resumed operations and 20% are on duty.
"Although the method is relatively earthy, the problem is not delayed"
"A car broke down on the road and needed rescue." At 6:30 pm on February 23, a telephone call made Wang Fuhua "emergency."
Wang Fuhua is a Yutong service appraiser at Dongsheng Auto Repair Shop in Qujing City, Yunnan Province. That night, at the gate of Luoping County Labor and Employment Service Center, a Yutong bus carrying nearly 40 migrant workers suddenly broke down. If it is not repaired in time, it will not only bring hidden dangers to road safety, but also delay the resumption process of related enterprises.
Due to the impact of the epidemic, maintenance vehicles could not be put on the road, and Wang Fuhua rode on his "small electric" and went straight to the fault site. After on-site investigation, the vehicle engine coolant leaked. After transferring the car to the repair shop, another problem lay before him.
Upon further inspection, Wang Fuhua found that the damage to the engine's cylinder block was the main cause of the coolant leakage. However, because the cylinder block is relatively rare, most parts stores have closed due to the epidemic situation. It is very difficult to find parts in a short time.
Wang Fuhua finally contacted the two accessory stores, but whether the accessories match, he must come to confirm.
With the damaged accessories, Wang Fuhua set off against the cold wind in the early spring night. From east to west, he cycled back and forth for more than 20 kilometers, and finally found replaceable accessories.
It was already 9pm at the repair shop. After more than an hour of intense maintenance and testing, the bus finally successfully launched again. Listening to the roar of the engine, Wang Fuhua felt that it was "worthy" to be frozen and busy for several hours.
"Although the method is relatively earthy, but there is no delay in solving the problem," Wang Fuhua told reporters. At that time, the maintenance points on the market were almost closed.
For many auto companies, the after-sales service department is one of the earliest resumption of work. Ensuring that the service is “uninterrupted” and “not degraded” during the epidemic prevention period is not only about customer experience, but also an important link to ensure safe travel for the masses.
According to Zhou Ruipeng, the manager of the Southwest Region of Yutong Bus, during the epidemic, there were still many employees who held their posts like Wang Fuhua.
"In order to ensure the normal operation of the vehicle during the epidemic, Yutong has introduced a series of measures, including free vehicle rescue, free vehicle inspection, free cleaning and disinfection, special maintenance access, and special technical support, etc., to provide comprehensive protection for everyone to resume work and resume production. Zhou Ruipeng said.
"The epidemic will not retreat for a day, and we are always on the job in real time to ensure the safety of road traffic and safe travel." Jiang Fenglong, deputy director of Yutong's after-sales service department, told reporters that at present, more than 300 Yutong account managers have arrived. More than 800 of the more than 2,000 service stations resumed operations.
China Youth Daily · China Youth Daily reporter Cheng Honghe Source: China Youth Daily