The club, once controlled by its supporters and taken over by the Hollywood duo in September 2020, on Saturday ensured its return to professional football after 15 years of waiting, sealing its title in the English National League (D5, semi-professional).
After an initial investment of two million pounds (about 2.25 million euros), Wrexham would have spent a total of 10 million pounds (about 11 million euros) to restructure the club, invest in the transfer market and pay its players.
But unlike the National League, League Two (D4), where Wrexham will play next season, is governed by financial fair play rules that limit player-related spending from at least 21 to half of turnover.
"We're generating extraordinary revenue from the interest the team has generated, the merchandising," Ker told BBC Wales on Monday.
The fame of Reynolds, known in particular for his role as a superhero in the Deadpool franchise, and McElhenney, who starred in the series Philadelphia, allowed Wrexham to attract major sponsors, such as the platform Tiktok or the travel company Expedia.
"We don't worry too much about that (spending caps)," Ker added. "I think we will stay well within the nails of what we are allowed to spend."
"We have the feeling that Wrexham only has the sky as its limit," said the club's chief executive. "When you see the crowd that comes to the stadium all season, the crowd that was in front of the stadium (Saturday), there was no more ticket available."
"The interest in this club is astronomical and we think with the team we have now, we have a very good chance to go up again next year," Ker said.
© 2023 AFP