"Formatting of public consciousness": how the 70th ceremony of awarding the Emmy Award turned into a political action

In the United States, the 70th ceremony of presenting the prime time Emmy Award for achievements in the field of television was held. From the very beginning of the ceremony, the presenters and participants made it clear that instead of rewarding colleagues in the workshop with outstanding serials and screen roles, this event will become another platform for the liberal cultural elite to promote its political program.

Republicans and dependent

Leaders of the TV-equivalent ceremony of the Oscar, comedians Collin Jost and Michael Che, released not a joke about white Americans of European descent.

"The only white people who thank Jesus are Republicans and former drug addicts," says the leading edition of Entertainment Weekly.

A few minutes later, representing the nominees for the best comedy series actress Emilia Clark noted that earlier in this category of premiums received only "white male botanists."

For the rights of African Americans

In the middle of the ceremony, the audience was presented with a scene of "Emmy's Reparation", where the hosts symbolically presented figurines to black actors of popular television programs that did not receive them while they were on the air. "Reparations" in the United States mean a discussion about whether descendants of black slaves should receive any compensation for the humiliation of their ancestors.

The theme of black oppression was raised on the red carpet where actress Jennifer Lewis expressed solidarity with American football player Colin Kapernik, who first knelt his knee in support of the black during the performance of the US anthem before the game. To do this, she came to the ceremony in a sweatshirt firm Nike - the official sponsor of the athlete.

• Actress Tandy Newton - the award for the best supporting role, the dramatic series Westworld.
• Reuters

"I came to Nike to greet them for supporting Colin Kapernik and his protest against racial injustice and police brutality. What can I do? What can I do that will make any sense? I'll wear Nike clothes to thank him. Thank you for spearheading the resistance! ", Variety quotes her.

"I'm wearing Nike tonight to tell them how proud I am of them for supporting Colin Kaepernick and his protest against the police brutality and racial injustice," actress Jenifer Lewis said on the red carpet at the #Emmyshttps: //t.co/ mWuM8n2PZmpic.twitter.com/MLOtfcpu2S

LGBT problems

Producer of the series "American History of Crimes" Ryan Murphy, in turn, has dedicated an award to the members of the LGBT community, who, according to him, are subjected to harassment.

• Leaders of the ceremony, comedians Collin Jost and Michael Che
• Reuters

"In this country, hatred is allowed to grow and spread. Each of the four LGBT members in this country becomes a victim of a hate crime. We dedicate this award to them and mainly - to the memory of those who left us too early, "the producer said.

Against the court

Some participants in the ceremony also put forward more concrete political slogans. So, director Jesse Peretz arrived on the red carpet along with his wife. She had written "Stop Cavanaugh" on her arm in protest against the lawyer Brett Cavanaugh, whom Trump nominated as a candidate for the post of one of the supreme judges.

#Emmys GLOW director Jesse Peretz and his wife Sarah who has this very special accessory. pic.twitter.com/BSDPyjvTCa

Abortion and civil liberties

TV host Padma Lakshmi came to the event with a blue ribbon in support of the American Civil Liberties Union, receiving funding from the structures of George Soros.

Canadian actress Tatiana Maslani, in turn, decorated the dress with the badge of the American Federation of Family Planning, the largest US organization for abortive services.

. @ tatianamaslany is proudly supporting #plannedparenthood with her pin. # emmyspic.twitter.com / 5igcBBVPrE

During the ceremony, the gathered filmmakers paid tribute to the memory of Senator John McCain - the neo-conservative politician who died in August 2018 from brain cancer became the hero of the documentary on HBO.

Information campaigns

Political speeches at such ceremonies are part of the established tradition, explained in a conversation with RT deputy director of the Institute for Strategic Studies and PFUR PFUR Nikita Danyuk.

"By and large, it is the nominees and winners of these competitions that set the global and global trend. Popular directors and actors have a very large army of fans who communicate with social networks - to form public consciousness through such kind of leaders has always been an effective political strategy, "said Danuk.

Considering that from the very beginning the media and representatives of the liberal democratic public of the US sharply opposed Trump and his policies, as well as those who support him, it was clear that such negative information campaigns would continue, the expert said.

"Behind the creators of the awards are certain forces - a conglomerate of representatives of transnational capital - who are guided by ultra-liberal ideology. It is obvious that an attempt to expose Trump in an unfavorable light will be taken at every opportunity, "Danyuk explained.

One can recall a lot of stars of the first echelon, who took part in the election race on the side of Hilary Clinton, the political scientist recalled.

"Using stars as tools for formatting public consciousness is really popular. Especially the United States is now in the next electoral cycle, in November an interim congressional election is coming, where Democrats will try to take revenge, "concluded Danyuk.