Light up the "global" development and move towards the international consumption district

Chung Ying Street extends customs clearance time to 22:00

  Yangcheng Evening News reporter Lin Yuan reported: Starting from January 18, the customs clearance time for tourists going to Zhongying Street (that is, those holding a one-time valid pass) has been adjusted from the original 9:00-18:00 to 9:00-22:00.

At night, Zhongying Street will welcome tourists from all over the world with richer business formats.

"Night Zhongying Street" unveils its mystery

  In the 1980s, Zhongying Street had become famous throughout the country.

This street, 250 meters long and 4 meters wide, connects Shenzhen and Hong Kong.

Because of its special geographical location and natural tax-free genetic advantages, it is known as the "Shopping Paradise" and is extremely prosperous.

To this day, with its rich history and prosperity in the new era, Zhongying Street is still a must-visit place for many tourists coming to Shenzhen.

Data shows that in 2023, 4.78 million tourists visited Sino-British Street.

  The extended customs clearance time of Zhongying Street is the first time that "Night Zhongying Street" has unveiled its mysterious veil to tourists.

At the beginning of the lanterns, strolling through the ancient pagoda park and seaside plank road, walking under the century-old banyan tree, and walking through the north and south squares has a unique flavor.

It is foreseeable that with the extension of customs clearance time, Zhongying Street will become more charming at night, and many popular night check-in places will be born one after another.

  In parallel with the extension of customs clearance time, relevant departments are working hard to build the Sino-British Street nighttime consumption IP, which will "gather" the popularity of the nighttime economy.

According to reports, the Zhongying Street Management Bureau has mobilized businesses and restaurants in the management area to increase the level of "brightness" and extend business hours by adding light box advertisements, signboards and other methods.

As the streets light up at night, the area's night economy will also flourish.

Opening up and integrating Shenzhen and Hong Kong "two-way rush"

  It is worth noting that in the first half of this year, the temporary passage construction and opening of Zhongying Street will be completed, the Bihai Building and the East Huancheng Road preparation area will be demolished and rebuilt, and projects such as the joint inspection building and seaside seawall reinforcement will be started. The Sino-British Street will be completed by the end of the year. Key blocks such as Main Street, Haibang Street and Huancheng Road have been renovated and opened for operation, which is expected to release nearly 50,000 square meters of commercial space.

In view of the bulk properties released after renovation and upgrading, the Chung Ying Street Management Bureau has concentrated its efforts to continue to connect with large-scale businesses such as Hong Kong time-honored brands, international luxury brands, and global chain high-end duty-free shops to further enhance the business level and enrich product categories.

  Taking the transformation of the area as a carrier and opportunity, the "two-way rush" between Shenzhen and Hong Kong is also accelerating.

  Hong Kong is advancing the construction of the northern metropolitan area. The Sha Tau Kok Pier located in the restricted area of ​​​​the Hong Kong border will be opened to tour groups in June 2022 to coordinate with the development of the northern metropolitan area.

Starting from January 1, 2024, the second phase of Hong Kong’s Sha Tau Kok opening plan will be implemented.

The second phase of the "Sha Tau Kok Opening Plan" adds a number of new attractions, including the Chung Ying Street Garden, which houses a wishing observatory overlooking Chung Ying Street; a set that imitates an old Hong Kong railway station and a 1:1 locomotive; Fish lantern square with fish lantern dance scene in Sha Tau Kok, a tangible cultural heritage.

  Shenzhen Yantian District takes the in-depth integration of rules as the guide and focuses on the main functions of "tourism + consumption". With Zhongying Street, Shatoujiao Port, Tianxin Industrial Zone, etc. as the core, it links the Yantian Port area, Haihai Street area, and Meisha area. , the eastern OCT area, and the four important areas, forming a spatial development structure of "one core leading, linking four areas, improving the quality of the whole area, and interacting between Shenzhen and Hong Kong".

Among them, the renovation and upgrading of Zhongying Street mainly relies on the unique location advantages, historical and cultural values, business traditions and the foundation of Shenzhen-Hong Kong cooperation. Through the three strategies of optimizing customs clearance mode, transforming infrastructure and upgrading operation mode, it strives to create an education base for promoting patriotism. , the preferred destination for international cross-border tourism, a characteristic leading area for an international consumption center city, and a new model of deep integration between Shenzhen and Hong Kong.

(Yangcheng Evening News)