Chinanews.com, Nanjing, January 1 (Zhang Chuanming, Zhou Yong) Recently, the "Youth Entrepreneurship Lecture Hall" hosted by the Taiwan Affairs Office of Jiangning District, Nanjing and undertaken by Nanjing Taiwan Youth Entrepreneurship College was held at Nanjing Taiwan Youth Entrepreneurship College, explaining to entrepreneurial young people on both sides of the strait how to use short videos to attract customers and help young people on both sides of the strait to start their own businesses.

In 2017, Nanjing Taiwan Youth Entrepreneurship College was established in Jiangning, Nanjing, covering an area of 2000,<> square meters. With the development of cross-strait youth innovation brand activities such as the "Youth Innovation Lecture Hall", this small stage is now becoming a channel for many Taiwanese young people to pursue big dreams in the mainland.

"With the rapid development of the mainland and many opportunities, young entrepreneurs on both sides of the strait need to quickly iterate themselves and catch up with the new wave. Wang Daowei is from Taiwan, and he used his experience to introduce to young people on both sides of the strait how to complete career transformation and seize the short video traffic outlet.

Taiwanese youths pursue their dreams in Jiangning. Photo by Chinanews reporter Yang Bo

"For start-ups, short video is a good way to gain customers, which can improve the external influence of personal IP, enterprises and products, reduce costs and increase efficiency, and increase revenue scale. Through the sharing of short videos in various industries, Wang Daowei explained the cases of accurate customer acquisition to young people on both sides of the strait.

"What kind of person is suitable for IP?" Chen Hanlin, a Taiwanese young man who loves hip-hop dance, and 4 young Taiwanese people opened a dance studio in Xinjiekou, Nanjing, to pursue their dreams, and the short video in the "Youth Innovation Lecture Hall" attracted his attention.

"Dance teachers are more suitable for creating personal IP, they have a strong desire for expression and continuous self-output ability, and they also have a sense of camera and expressiveness. Wang Daowei believes that the scale and usage rate of short video users in mainland China have maintained a growth trend in recent years, and entrepreneurial young people on both sides of the strait can use the concept of "short video +" to help the development of enterprises. (ENDS)