Guilin, October 10 (Tang Weiqing) "In this year's tourism exhibition, more and more tourism companies from ASEAN countries have in-depth exchanges with local cultural tourism enterprises in Guangxi through the exhibition, reaching cooperation and moving towards a win-win situation. On October 16, Zheng Yi, deputy director of the Department of Culture and Tourism of Guangxi Zhuang Autonomous Region, said. On the same day, the 10 China-ASEAN Expo Tourism Exhibition Press Briefing and Award Ceremony was held at the New International Convention and Exhibition Center in Guilin, Guangxi.

On October 10, the 15 China-ASEAN Expo Tourism Exhibition Press Briefing and Award Ceremony was held. Photo by Tang Weiqing

2023 China-ASEAN Expo Tourism Exhibition (hereinafter referred to as "East Expo Tourism Exhibition") is one of the series of professional exhibitions of the 2023 China-ASEAN Expo (hereinafter referred to as "East Expo"), is an important part of the East Expo, held in Guilin, Guangxi Province every year since 2015, so far successfully held for 9 sessions, has become China-ASEAN regional cooperation, open to the world international professional tourism event.

"At present, the negotiations on the China-ASEAN FTA version 3.0 are advancing in an all-round way, the Regional Comprehensive Economic Partnership (RCEP) has been fully implemented, and exchanges and cooperation between China and ASEAN in the field of culture and tourism have ushered in a new situation." Qin Weiping, Director of the Conference Division of Guangxi International Expo Bureau, introduced. This year's East Expo Tourism Exhibition focuses on high-level openness and cooperation, strengthens international exchanges, and Chinese institutions and cultural tourism enterprises from 23 domestic provinces (autonomous regions and municipalities directly under the central government) and 29 countries and regions abroad participated in the exhibition, and all 10 ASEAN countries participated. In addition, more than 200 domestic and foreign high-quality buyers attended the conference to negotiate deals with exhibitors.

This year's East Expo Tourism Exhibition focuses on tourism transactions and economic and trade effectiveness, and has held activities such as tourism promotion of ASEAN countries, cultural tourism promotion and promotion of tourism products such as hotels, scenic spots, travel agencies, etc., and planned and set up a trade negotiation area on the spot, and organized a number of one-on-one professional business meetings for buyers and sellers. According to reports, the amount of cooperation intentions reached by this East Expo Tourism Exhibition is about 22.6 billion yuan, and the total number of various orders exceeds expectations.

The picture shows the award ceremony. Photo by Tang Weiqing

The East Expo Tourism Exhibition and in-session activities adopt the form of "offline physical exhibition + online cloud exhibition", using synchronous live broadcast, cloud photos and other forms to create an exhibition and display platform for organizers, exhibitors, buyers and other aspects of linkage, spread the grand event of tourism exhibition to more regions, online and offline, domestic and foreign travel merchants, cultural tourism enterprises and tourists to achieve real-time communication and interaction, effectively expand the scope of tourism exhibition communication, help procurement negotiations, trade transactions significantly improved.

Long Rongjun, a fourth-level researcher of the Publicity Department of the Guilin Municipal Party Committee, said: "We will attract more domestic and foreign tourism, convention and exhibition industry and related industries to gather capital, technology, information, talents and other production factors to Guilin through high-quality tourism exhibitions, and attract more world-class and state-level tourism institutions and related industry leaders to Guilin for exchanges and cooperation." (End)