[Explanation] As a series of optimized epidemic prevention and control policies have been successively released and implemented, the market has recovered and the vitality of economic recovery has continued to emerge.

From the first day of the New Year's Day holiday, various folk customs and New Year activities have been successfully held in various places in Huangshan City, attracting tourists in droves.

In the Hongcun Scenic Area of ​​Yi County, the quaint buildings, fiery red lanterns, eye-catching Spring Festival couplets, and firecrackers ringing from time to time around the village evoke the memories of the tourists when they were young.

　　[Concurrent] Tourist Jiang Qingxiu

　　I feel that Hongcun is very lively as soon as I enter, there are (there are) many tourists, and red lanterns are hung on every house, which feels like a new year.

　　[Concurrent] Tourist Yang Chen

　　Because I am a northerner, and there is a big difference between here and our local area, and if I am allowed to celebrate the New Year here, I will feel very fresh.

　　[Explanation] It is understood that on January 16, the number of tourists received by Huangshan Scenic Area in a single day hit a new high in five years. The Cultural Museum and the Xiangxian Museum are also favored by tourists.

　　[Concurrent] Tourist He Ruifeng

　　We saw some ancient Huizhou culture, including calligraphy and other things. I think it is very good and very meaningful to children.

　　[Concurrent] Tourist Yu Dapeng

　　When I came to the museum, I felt that I had gained a lot, and it was very meaningful.

We understand our own history, the history of the sages of our Chinese nation, which is very meaningful to the inheritance of culture.

　　[Explanation] The recovery of the tourism industry has also led to the recovery of the homestay industry.

In a B&B in Yi County, the housekeeper cleaned the courtyard and guest rooms early, hung up red lanterns, and arranged a wealth of annual activities to welcome tourists from all over the world.

　　[Same period] Shen Yixin, homestay housekeeper

　　Then our Moye (homestay) also made some careful preparations for such tourists to come to Huizhou to celebrate the new year. In addition to our traditional intangible cultural heritage Huizhou ink class, we also have iron flower performances, fireworks, and then we have prepared things like Dumpling making, children's handicrafts, etc., are very festive activities for Chinese New Year.

　　[Explanation] Aiming at the tourism market, districts and counties such as Tunxi District, Yixian County, and Shexian County have successively issued preferential tourism policies.

According to statistics, as of January 27, the total number of tourism receptions in Huangshan City was 3.896 million, a year-on-year increase of 105.4% in 2022 and an increase of 14.5% from 2019.

　　[Concurrent] Cheng Qiong, director of the Cultural Tourism Development Center of Yi County Culture, Tourism and Sports Bureau, Huangshan City

　　Since January, the tourism market in our county has recovered significantly and achieved a good start. The number of tourists received by scenic spots has returned to the pre-epidemic level. During the seven days of the Golden Week of the Spring Festival, the county’s scenic spots received a total of 169,000 tourists, a year-on-year increase of 318%, returning to 2019 Ticket revenue was 11.598 million yuan (RMB), a year-on-year increase of 414%, returning to 122% of 2019.

In the next step, we will strive to expand domestic and foreign tourism markets, create an international rural tourism leisure and vacation destination, and highlight the coordinates of the "Great Yellow Mountain" construction of Yi County.

　　Liu Honghe reports from Huangshan, Anhui

Editor in charge: [Ji Xiang]