Nick Kamen, known for his hit

I Promised Myself

and Madonna's

Each Time You Break My Heart

, has passed away at the age of 59.

A friend of his family confirmed the news to the


on Wednesday


It is not known what the artist died from.

Culture Club singer Boy George, among others, responds to the death of the artist.

"The most beautiful and sweetest man," he writes on Instagram.

Kamen gained fame in 1985 for his starring role in a Levi's 501 commercial, in which he waits in his boxer shorts for his jeans to be washed.

After the appearance of the commercial, which


Marvin Gaye

's song

I Heard It Through The Grapevine

, sales of the jeans skyrocketed.

The images were also seen by Madonna, who was impressed by Kamen's charisma.

She decided

to let the singer record

her song

Each Time You Break My Heart

, which

just missed out on

her album

True Blue


The song ended up in the top 10 of the Dutch Top 40.

In 1990 he scored another big hit with

I Promised Myself

, produced by Pet Shop Boys producer Andy Richards.

Boy George shares a photo of him and Nick Kamen.

Boy George shares a photo of him and Nick Kamen.

Photo: Boy George