Between Marseille and Instagram, "it's a story that works"

A man takes a photo on the Corniche in Marseille -

• This Thursday comes out a book that brings together the most beautiful photos of Marseille on Instagram.

• According to the two authors, the second city in France is indeed the perfect city for Instagram, and one of the most popular with Instagramers.

Sunsets that color the sky with a dazzling pink, turquoise blue water like you only think to find in exotic seas, a luminosity that makes the slightest filter superfluous… What if the happiness of Instagramers was in Marseille?

The answer is obvious, according to Caroline Guiol and Sophie Sutra-Fourcade.

"It's the perfect city for that here, launches the latter.

There is a special light, 300 days of sunshine a year, quite exceptional buildings, a diversity of landscapes between historical monuments and others more oriented towards modernity… ”

In a book to be published on October 22, published by Hervé Chopin,

these two Marseillaises in love with their city compile a selection of around a hundred photos of the Phocaean city posted by 150 experienced or amateur instructors.

“I discovered Instagram two years ago,” explains Caroline Guiol.

And really, between Marseille and Instagram, it's a story that works.

I am a photo lover, and I looked a lot of pictures of Marseille on Instagram before proposing this idea for a book to a publisher.

And there was an abundance of photos, with incredible shots, real nuggets!

We wanted to collect all of that, especially since Instagram has a fleeting side.

"

"Lots of sunsets and the Auffes valley"

A book that gives pride of place to photos of the sea and the beach that make Marseille so successful, especially with new tourists who came en masse last summer to immortalize their discoveries of Marseille on Instagram.

“Instagram is helping to change the image of Marseille,” continues Caroline Guiol.

Friends of my daughters came from Paris for the first time, because they needed the sea after confinement.

And afterwards, they came back two or three times, amazed to see what Marseille was!

"

“Instagram posts, in Marseille, we're not going to lie to each other, it's a lot of sunsets and the Auffes valley, laughs Sophie Sutra-Fourcade.

Instagram is still a fairly aesthetic network, so we tried to show these landscapes, these pretty things that make Marseille so beautiful but that we may not see anymore, since we see them too much ”

A "postcard" city image?

Even if it means giving Marseille an image of a “postcard” city, a little reductive, which in particular forgets the northern districts?

“It's a pitfall, recognizes Caroline Guiol.

We wanted to show life and we offered our editor more complex images that were discarded.

But we did work on the northern neighborhoods around black and white, and we also found ourselves facing people who did not want to share their photos.

"

“We tried to show the different faces of Marseille but it was very difficult to find photos in the northern districts, abounds Sophie Sutra-Fourcade.

We struggled, perhaps also because Instagram is a bit of a network of "sores" ... "

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