The flower-viewing season has set off a "hot date" for photo shoots. Since March, the average daily bookings for flower viewing scenic spots have increased by nearly 50% year-on-year.

Many businesses take advantage of the flower season to decorate their storefronts with flowers, launch spring cakes, cute pet spring outings and other activities. The "flower appreciation economy" has given rise to various forms of consumption, and the continuous emergence of diverse consumption scenarios will further stimulate the vitality of the cultural tourism industry.