“Purple sea urchin” eats up seaweed and revitalizes fisheries in Tottori with new menu. The "Tottori Sea Urchin Moose Fair" was planned by the prefecture and the prefectural fisheries cooperative association.

The event is being held until the 25th of this month, and participating stores and menus can be found on the homepage of the event's website. The prefecture is hoping to use the exterminatedSea Urchin to revitalize the fishing industry.