The China Consumers Association released an analysis of the complaints received by the National Consumers Association in 2023. The report also shows that there are many complaints about the live sales of jade and jade jewelry.

The pre-sale model of e-commerce platforms needs to be standardized urgently, the live broadcast lottery has many tricks and is difficult to redeem, infringement of member interests still occurs. Complaints about clothing, shoes and hats remain high. Pain points in the consumption of communication services are difficult to eliminate. Mini program shopping has become a hot spot for infringement.