China News Service, January 31 (China News reporter Xie Yiguan) On January 31, the China Consumers Association released an analysis of the complaints received by the National Consumers Association in 2023, mentioning that the number of complaints about gold jewelry has increased significantly, and named Jindou " "Gold content" is adulterated.
Specifically, first, the product quality, purity, and ingredients do not match the label. Some merchants sell "gold beans" and other jewelry products that are mixed with brass, and the actual "gold content" is far lower than the advertised standard. Second, the "fixed price" gold pricing model is opaque. Operators deliberately conceal the weight or replacement restrictions of gold jewelry when selling, leading to problems such as inducing consumption and price fraud.
The report also shows that there are many complaints about the live sales of jade and jade jewelry. Sellers used special-colored lights to over-beautify jewelry products, and the gap between the actual products received by consumers and those displayed in the live broadcast room obviously caused disputes.
For example, according to the China Consumers Association, in October 2023, when a consumer, Ms. Chu, was watching a live broadcast on a certain platform, she added the merchant's WeChat account to purchase a quartzite bracelet. After arriving, she found that the color and size of the actual product were different from those displayed in the live broadcast room. After negotiating with the merchant, The merchant deducted 40% of the total fee (labor fee, postage fee) and returned the balance. Ms. Chu thought it was unreasonable, so she complained to the Consumers Association of Shanshan County, Turpan City, Xinjiang. After receiving the complaint, the Shanshan County Consumers Association Park Branch immediately contacted the merchant and through mediation, recovered the remaining balance of 1,013 yuan.
The China Consumers Association also recommends that relevant administrative departments strengthen supervision and inspection of the gold jewelry market, strengthen quality and safety supervision of jewelry, and establish and improve jewelry quality monitoring, inspection and testing, identification and evaluation, traceability management and other systems. Standardize the information disclosure and labeling of jewelry to improve the quality, credibility and traceability of jewelry. When purchasing jewelry, consumers should ask for formal invoices, quality inspection certificates, appraisal certificates and other documents from the operators, so that they can be used as evidence in the event of disputes.
In addition to the significant increase in complaints about gold and jewelry, the pre-sale model of e-commerce platforms needs to be standardized urgently, the live broadcast lottery has many tricks and is difficult to redeem, infringement of member interests still occurs, travel complaints have increased significantly, the consumption experience of public charging stations needs to be improved, and food safety issues It still cannot be ignored. Complaints about clothing, shoes and hats remain high. Pain points in the consumption of communication services are difficult to eliminate. Mini program shopping has become a hot spot for infringement and has also become a hot spot for complaints. (over)