Ministry of Commerce: Online retail sales of "2024 National Online New Year Shopping Festival" are approximately 1.2 trillion yuan. Online sales of energy-saving central air conditioners and foldable screen mobile phones increased respectively 262.1%, 131.2%.

In terms of the renewal of national fashion, Anhui, Shaanxi, Shanghai and other places launched special sales such as "Time-honored National Fashion" online sales of Tang suits and national fashion jewelry increased by 261% and 204.2% respectively.