A study by the Chamber of Commerce and Industry indicates that 85% of French people say they buy Made In France despite the price. Europe 1 went to the Grand Est to ask the question in a supermarket near Strasbourg.

“We find that the quality is better, but it’s the money,” notes the Alsatian. ‘I always take the red label Alsace chicken, because I make the people who live with us work,’ says the pensioner.