"Dragon element" has become "top trend", national fashion blind boxes are selling well overseas, and consumption in the 2024 New Year will show new characteristics. As the Spring Festival approaches, sales of small commodities that add to the New Year flavor continue to grow.

Pinduoduo data shows that paper-cuts, window grilles, lanterns, Chinese knots, etc. have become the items that people buy more. New Year's Eve flowers that create a festive atmosphere and symbolize good luck have also entered a peak sales period with an increase of more than 60% over the same period last year.