With the aim of enhancing the digital capabilities of SMEs
“Khalifa Fund” officially launches the e-commerce accelerator program
The fund explained that the program lasts for five separate days.
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Alia Al Mazrouei: “Learning digitization and its tools has become one of the basics of entering the market, after it was limited to a few institutions.”
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The Khalifa Fund for Enterprise Development has officially announced the launch of the e-commerce accelerators program;
It is a training program aimed at developing the e-commerce skills of entrepreneurs and empowering their capabilities, which enhances the success of their projects and contributes to expanding the spread and visibility of their brand and the demand for it by customers.
The Fund explained in a statement yesterday that the program, represented by a capacity-building workshop, will continue over five separate days, corresponding to 21, 22, 28 and 29 September and 4 October.
He added that during the workshop, an assessment of the readiness of entrepreneurs in the field of e-commerce will be conducted, and they will be taught how to establish an online store and develop its operational model, as well as ways to attract target customers to visit the store and increase its chances of popularity.
In addition, the fund pointed out that entrepreneurs will be able to identify the best ways to evaluate their sales and marketing tools, and they will be able to demonstrate their potential in e-commerce, which will later allow the worthy of them the opportunity to invite them to join an eight-week complementary training program.
Alia Al Mazrouei, CEO of the Khalifa Fund, said, "The e-commerce accelerator program provides a unique opportunity for entrepreneurs, through which e-commerce experts and pioneers share their experiences and knowledge with the participants."
She added that "learning digitization and its tools has become one of the basics of entering the market, after it was limited to a few major innovative institutions;
Therefore, as a leading enterprise development institution in the country, we are committed to our responsibility in preparing entrepreneurs, providing them with digital tools and resources, and informing them of ways to implement them through this type of program.”
It is noteworthy that the door for applications for the program will remain open until September 14, and applicants will be notified of the results of their applications on September 15, before the start date of the program corresponding to September 21, and if the application is accepted, a one-time payment of 350 dirhams will be required.
accurate standards
The Khalifa Fund for Enterprise Development stated that accepting admission to the inaugural edition of the e-commerce accelerator program requires that entrepreneur applicants fulfill carefully studied criteria, the most important of which are the size of the project, the type of products to be sold, previous experience in e-commerce, and entrepreneurship in general.
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