Needlework in the mountains of northwest China is a hit, and skilled hands in overseas villages unlock the "code to get rich"

　　China News Service, Lanzhou, March 8: Title: Needlework in the mountains of northwest China is a hot seller, and skillful hands in overseas villages unlock the "code to get rich"

　　Author Yan Jiao

　　"Women have been working hard recently, rushing to make orders for more than 20,000 pairs of hemp shoes, which are scheduled to be shipped to Saudi Arabia at the end of April." Guo Juan, the person in charge of Gangu Yaluren Hemp Shoes Co., Ltd., Tianshui City, Gansu Province, told China News Service on the 8th During an interview, the reporter said that the traditional handmade Gangu hemp shoes are also exported to Europe and the United States and are favored by international consumers. "There are so many orders that we can't finish them."

The picture shows Gansu craftsman Guo Juan showing handmade Gangu hemp shoes.

(Information map, photo provided by interviewee)

　　Qingyang Long embroidery sachets, Tianshui Yaluren hemp shoes, Dongxiang embroidery women's ethnic embroidery, Dingxi and Longnan Chinese herbal tie-dye, Dunhuang, silver, Pingliang paper-cuts... Intangible cultural heritage products created by Gansu female craftsmen may appear in international fashion weeks , or co-branded with well-known cultural brands such as the Forbidden City.

In recent years, the "her power" of rural skills has emerged internationally, unlocking a new "code to get rich".

　　"The company has recruited more than 2,600 women from surrounding villages, including study mothers and left-behind women, to participate in processes such as collecting soles, hooking uppers, and assembling hemp shoes, and they receive a monthly salary of about 3,000 yuan (RMB, the same below)." Guo Juan He said that Gangu hemp shoes are made of pure natural linen, linen and cotton and are cool, breathable, moisture-proof and non-slip.

　　On the occasion of International Women's Day, the Gansu Provincial Women's Federation organized a series of activities called "Returning to Mother's Home, Observing Folk Customs, and Blossoming Youth", attracting nearly a thousand women to experience tie-dyeing, Chuantuo, and hand-made round fans and health hammers.

Female craftsmen from Gansu Province explain and demonstrate Yugur embroidery, weaving, paper-cutting and other skills in the "Longyuan Skilled Hands Museum", and inherit the intangible cultural heritage alive.

(Information picture) Photo by Xu Xue

　　It is understood that Gansu has cultivated more than 60,000 "Longyuan Skilled Hands", more than 350 production and operation enterprises, industry associations, merchants and self-employed households, and more than 8,000 entrepreneurial backbones, producing more than 1,000 products in 20 categories. Help 220,000 poor women achieve flexible employment at home.

In addition, the province has developed six specialty industries through various women's demonstration bases, radiating and stimulating the employment of more than 300,000 women.

　　Liu Lanfang, an embroiderer from Qingyang City, Gansu Province, is a skilled embroiderer in Longyuan and one of the famous female rural craftsmen.

Her embroidery works are not only sold well in the United States, Canada, Japan, Belarus, Italy, Egypt and other places, but are also collected by the Metropolitan Museum of Art and the Women and Children's Museum of Boston.

In recent years, she has led rural embroiderers to appear on live broadcasts to tell embroidery stories, increasing their income through multiple channels.

　　"In the past few days, we are preparing a batch of orders to be sent to France. The products are younger and more fashionable, and are in line with young people's preferences and consumption concepts." Liu Lanfang said.

　　According to Liu Lanfang's daughter Zhang Yuyao, as a "female art", sachets have "natural advantages" when they are made and narrated by embroiderers.

Their embroidered logos, mascots, souvenirs, and animation decorations have also entered the vision of "Generation Z".

　　The relevant person in charge of the Gansu Provincial Women's Federation said that the rise of the above-mentioned "beauty industry" meets the dual needs of women to take care of their families and increase their income, and is conducive to consolidating and expanding the results of poverty alleviation, promoting social and family harmony, and carrying forward traditional cultural treasures.

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