On May 5, the first Beijing Elderly Care Service Industry Development Four Seasons Youth Forum was successfully held. With the theme of "Let Professional Elderly Care Services Enter the Homes of Ordinary People", all walks of life discussed the development of the elderly care industry. The reporter of Beijing Youth Daily learned from the forum that the pilot of the innovative home care service model will further expand the coverage, and it is planned to cover a total of 24 streets in the eastern and western cities by the end of 2023. The comprehensive service platform "Beijing Elderly Service Network" and mini programs are expected to be launched in June this year, and the elderly and their families can "shop around" to inquire about elderly care institutions and related services. At the meeting, the latest survey results of Beijing's elderly home care service demand were also released, nearly ninety percent of the interviewed elderly people tend to live at home, and nearly forty percent of the elderly have certain difficulties in eating.
Guo Hanqiao, member of the Social Work Committee of the Beijing Municipal Party Committee, deputy director of the Civil Affairs Bureau and spokesperson of the press conference, said that in order to fundamentally and systematically solve the problem of elderly care in megacities, Beijing has carried out a pilot innovative home care service model since last year. In the past six months, the pilot work has promoted market entities to "move" professional inclusive elderly care services to the homes of the elderly through supply-side reform, providing a "Beijing plan" for solving the difficulties and work innovation of home care services nationwide.
Li Yuhai, chairman of Beijing Healthy Elderly Care Group Co., Ltd., further introduced the relevant details of the pilot of the innovative home care service model. Through the construction of Beijing's first comprehensive demonstration center for home care services, the service supply list covering 7 categories, 20 subcategories, and 98 items covering life care, medical assistance services, meal services, rehabilitation services, training and guidance, psychological support and auxiliary services has been carefully compiled to provide products and services suitable for all ages and physical conditions for the majority of elderly citizens. The comprehensive demonstration center of home-based elderly care service is equipped with two highly educated and high-quality chief elderly care service housekeepers, a number of professional elderly care service personnel and several volunteers in each service area to achieve "full coverage" of management and services, and "zero day difference" in response and feedback.
Li Yuhai said that in the six months since the launch of the innovative model pilot, the "Beikang Yang e-Home" Mini Program has completed more than 15,5 registered users; signed nearly 100 long-term home care services; and carried out more than 3800,2023 services for the elderly, effectively solving the rigid problems of "urgent and difficult" home care for the elderly such as meal assistance and medical assistance for the elderly at home. This year, the model will be further expanded to pilot the project, and by the end of 32, it is planned to include a total of <> streets in the eastern and western cities into the coverage of the new home care model, first achieving full coverage of the main urban area, and promoting and replicating it to other urban areas.
In addition, in order to accelerate the establishment of a unified volunteer service system for the elderly, the city has actively studied and formulated the "Beijing Cai Time" volunteer service guide for the elderly, clarifying the service process and service list. At the same time, build a unified "Beijing Cai Time" elderly volunteer service information platform in the city. The platform can build a convenient online bridge for the supply and demand matching of elderly volunteer services, so as to realize the needs of the elderly and the volunteers taking the initiative to take orders. Through the concept of "saving time today, changing services tomorrow", the platform encourages the young elderly with flower hair to help the elderly with gray hair, so that the young and healthy elderly can do something, and help the elderly disabled elderly to take care of themselves. The platform is expected to go live in July this year.
bright spot
Elderly care services "one-network inspection" can be compared to three companies
In order to effectively break the "digital divide" of the elderly, the city has specially created a comprehensive service platform for the elderly - "Beijing Elderly Service Network", which is the supply and demand docking platform of the city's elderly care service "one-network inspection", and also the online service platform of "one-net-to-office" of elderly care services, the interactive exchange platform of "one-network answer" for elderly care service appeals, and also an "online supermarket" for elderly care services. On this platform, people can query the city's elderly care institutions, pension stations, elderly care meals, aging products and other information, and can handle subsidies and other services online.
In addition, the platform has also opened up service sections such as pension policies, elderly talents, volunteer services, Beijing-Tianjin-Hebei elderly care, and elderly care classrooms to help the elderly find policies, institutions, and services, and help market entities such as pension institutions find resources, talents, and development, so as to achieve the accurate allocation of pension resources and the full satisfaction of pension needs.
Taking the inquiry of institutional elderly care services as an example, on this website, people can find the institution they need through multiple search conditions such as the region, the nature of the institution, the size of the bed, the price charged, and the service star. On the details page of the institution, you can see the institution's room status map, number of beds, number of occupants, charging price, praise and other information, and you can also browse the whole picture of the institution through the three-dimensional panorama of the institution, and you can "shop around" without leaving home, so that the institution's services become more transparent in the public vision, so that finding an institution, selecting an institution, and living in an institution is no longer a problem.
Corresponding to the website, the "Beijing Elderly Care Service Platform" mini program will be launched synchronously in the future, and all service functions of the website can be used by opening the mobile phone. In response to the high-frequency demand for home care, the Mini Program has also created a unified entrance to the city's elderly meal service to help the elderly find nearby meals with good evaluation, complete dishes and high cost performance, and can also order food directly in the Mini Program. The system is expected to go live in mid-June this year.
Thirty percent of the elderly have a need for home care services
The forum also released the latest survey results of Beijing's elderly home care service demand. The survey was mainly aimed at the elderly living in the sixth district of the city and 10 districts including Changping, Tongzhou, Mentougou and Daxing, with a total of 12,5 elderly people interviewed, and the survey sample was concentrated in the age of 60-79 years old. The survey covers the service needs of the elderly in 10 aspects: living in elderly care institutions, meal assistance, home care, medical assistance, shopping for the people, age-appropriate transformation, spiritual care, tourism, universities for the elderly, and volunteer services.
The survey found that among the interviewed elderly, nearly ninety percent of the elderly tend to live at home, and only one in ten elderly people are willing to live in nursing institutions, and the elderly have higher requirements for professional home care services. Home care services are the decisive factor for the happiness of home-based care, with 33.4% of the elderly in demand for professional home care services.
Regarding the demand for meals for the elderly, the survey found that most elderly people meet their meal needs by cooking for themselves, with the help of their children or babysitters. Nearly 40% of the elderly said that they had difficulties in eating, and a small proportion of the elderly currently rely on the elderly table to solve the dining problem. The elderly pay more attention to the quality, nutritional matching, taste, hygiene conditions and price of meals, and the second factors they pay attention to are health factors such as less oil, less salt and less sugar, and are not sensitive to factors such as distance and soft taste.
In terms of age-appropriate transformation, the survey found that about half of the elderly need home-appropriate ageing transformation, but some elderly people have limited cognition of age-appropriate transformation, and most of them equate age-appropriate transformation with the installation of handrails.
In terms of service cost performance, most of the elderly pursue economic benefits, but there are also a small number of elderly people who have higher requirements for service quality, and price factors are not the first choice. With the improvement of economic and social development and residents' living standards, the elderly also expect better and more convenient services and a more colorful life.
dialogue
The pilot of inclusive elderly care services has been "moved" into the homes of the elderly
Interlocutor: Guo Hanqiao, member of the Social Work Committee of the Beijing Municipal Party Committee, deputy director of the Civil Affairs Bureau and spokesperson of the press conference
Beijing Youth News: What is the current pension situation in Beijing?
Guo Hanqiao: At present, there are 60.465 million permanent residents over the age of 21 in Beijing, accounting for 3.414% of the permanent population. There are 29.2008 million elderly people with household registration, accounting for 9064% of the registered population, and have entered a moderately aging society. As early as 90, the city proposed the "6" old-age service model, that is, 4% of the elderly are home care, 1% of the elderly are community care, and 99% of the elderly are institutional. Today, this pension pattern has changed. Community elderly care services are essentially home care services. From the current supply and demand structure of the city's elderly care services, the elderly living in nursing institutions account for less than 90% of the elderly population with household registration, and <>% of the elderly are aged at home, and the problem of home care has become the main contradiction faced by the elderly care work. At the same time, more than <>% of the severely disabled and dementia elderly choose to live at home, and the problem of home care for the elderly with disability and dementia has become the main aspect of the main contradiction in the pension work.
Beijing Youth News: In the face of the above reality, how has the focus of the Beijing Civil Affairs Bureau been adjusted?
Guo Hanqiao: Based on the actual situation, our focus is on home care. Last year, we tried to launch an innovative home-based elderly care service model, the general idea is to "cultivate one type of subjects, build two models, and achieve comprehensive coverage" to develop the elderly care service industry, reconstruct the elderly care service format, and develop the community home care service network.
At the same time, focusing on the supply of inclusive elderly care services and building a home care service network is the new main direction of home care services, and the core is to solve the problem of home disability and dementia for the elderly. This pilot model supports market entities to focus on the elderly with disability and dementia at home, take into account the needs of various elderly care services, and build a home care service network of "management team stationed on the street, cloud on the information platform, elderly care housekeeper package community, and nursing staff entering the home". On this basis, formulate a list of inclusive elderly care services, standardize home service standards, and provide housekeeper-style comprehensive service solutions.
Beijing Youth News: At present, how effective is the implementation of this pilot?
Guo Hanqiao: In the six months since the pilot was launched, the number of registered users of the "Beikang Yang e-Home" App has reached 15,100, and more than 100 long-term home care services have been signed within the pilot scope of Guangnei Street, Xicheng District, which is equivalent to building a community "virtual nursing home" with 100 beds, realizing asset-light and low-cost operation, and providing physical and professional elderly care services in Guangnei Street, effectively solving the problem of home care for the disabled elderly in more than 4000 families; At the same time, more than 2,<> orders of various services such as meal assistance, medical assistance, cleaning assistance, and bath assistance have been carried out, effectively providing elderly care services for the elderly at home in the surrounding areas. At present, all services have "zero complaints" and are widely expected by the elderly, and there have even been suburban elderly people who take a <>-hour car to seek service support from Beikang E-home. The pilot work has formed a replicable, scalable and sustainable home care service model.
Beijing Youth News: Compared with the previous way of working, what is the fundamental innovation point of this model?
Guo Hanqiao: It can be summarized as "one reform" and "three major innovations". "One reform" is the supply-side reform of elderly care services. In recent years, the work of the elderly has mainly encouraged and guided the disabled elderly to move their "home" to institutions for the elderly through the construction of old-age service institutions and the development of centralized old-age beds. The new home care service model is to promote market entities to "move" professional inclusive elderly care services to the homes of the elderly, and explore a new path for inclusive home care development. "Three major innovations": First, the development system innovation, that is, to further clarify the responsibility boundary of the government, the market, society and the family, and build a new type of elderly care service development system guided by the government, market-oriented operation and enterprise-oriented operation in accordance with the idea of "educating the industry" and "walking on two legs" on the basis of "running a business". The second is to innovate the working mechanism, change the previous way of working by the government to issue operating subsidies and purchase services, promote the transformation of operation subsidies from "making up the bed" to "making up the head", and guide market entities to provide pension services according to market demand and market rules, and no longer rely on government subsidies to "blood transfusion to continue life". The third is service model innovation, adhere to the elderly care service demand as the guide, achieve all-factor supply, all-weather response, all-round service, full-chain management, and build a home care service system that ordinary people can afford, buy, trust, and use well.
This group of text/reporter Jiang Ruojing (Source: Beijing Youth Daily)