People who want to try this model, be more vigilant. Before paying for a gift, think about whether you can afford to get nothing

In recent years, some short videos and social platforms have begun to explore the business of live blind dates. It is understood that these live broadcast blind date models are similar, basically by the "red lady" to open a live broadcast room, guests take turns to open audio or video meeting. In the process of live streaming blind dates, almost every link from greeting, confessing to holding hands, exchanging contact information, etc. needs to brush gifts to continue, which is suspected of inducing consumption. A red lady shouted to the male guest in the live broadcast room, "You can take the No. 3 female guest away by swiping a gift casually!" There are also some female guests who are even "childcare", helping the matchmaker cheat the gift, adding WeChat or QQ and directly blocking the male guest.

In the era when people are increasingly adapting to "networked survival", various needs can be found online, and many times the network is indeed more convenient and efficient than traditional methods. But if it is a live blind date mode that can only continue by brushing gifts, it is worth asking whether it is an opportunity or a trap.

Regardless of the innovative network model, it should be clear at the end of the day whether the needs and benefits of such models are clearly defined. However, observing the current live blind date form, the whole process is actually full of ambiguity and uncertainty.

After the "red lady" opened a live broadcast room, the male and female guests who entered did not know each other, and the "red lady" who should be responsible for doing some information verification work, in fact, did not care about this aspect, and the "red lady" said bluntly: "The conditions for male and female guests are verbal, we can't look at their various documents, and whether the information is true or not depends on holding hands to distinguish by themselves." ”

The "red lady" cannot guarantee even the truth of the basic information, but she benefits from this model. On some platforms, the "red lady" takes 35% of the gifts that male guests brush for female guests. With such a huge profit, how to avoid the "red lady" from finding some "childcare" specifically to deceive male guests?

The answer to the question is actually obvious. Some male guests have become victims, and it is reported that Mr. Zhu swiped more than 20,000 yuan of gifts in order to obtain the contact information of the female guest he fancy, but after adding the female guest's QQ number, the other party only returned a smiley face, and then blacked him out. Is this because the female guest did not fancy Mr. Zhu, or is the female guest actually just a "nursery"? Mr. Zhu wanted to go to the live broadcast room to ask for explanations, but was told that he did not have permission. He did not find other channels to defend his rights for the sake of face. In fact, even if he really goes to defend his rights, as long as the female guest insists that she did not fancy him, she may have to eat a "dumb loss" in the end.

It is not difficult to see that live blind date in this mode is a game in which the pay and benefit are not equal. It seems that the "matchmaker" can easily earn without any responsibility. The male guest has to pay in all links to "play", but there is no guarantee of what he will get in the end. Even if you don't fake the "red lady" with malicious speculation, this is a very risky game.

Of particular concern are the elderly who may fall into this trap. This group has the need for blind dates, but on the one hand, they lack vigilance against online routines, and on the other hand, they have a variety of scruples in reality, such as embarrassment to openly find a partner in front of relatives and friends. As a result, these people rely more on online channels, and after being deceived, they are easy to admit that they are unlucky like Mr. Zhu.

Of course, it is difficult to deny the live blind date model across the board, although in some live broadcast rooms "red lady" is suspected of inducing consumption, but after all, there is no compulsion, guests can choose whether to tip and when to withdraw. So I can only remind people who want to try this model to be more vigilant. Before paying for a gift, think about whether you can afford to get nothing. For platforms, it is worth considering whether they can improve the rules to help establish a live blind date model with clear rights and responsibilities. If there are more scammers and more victims, it may be difficult for the platform to end up staying out of the picture. It's not worth messing up your reputation for short-term gain.

Chengdu Business Daily-Red Star News Special Commentator Shouyi