• Makeup artists demand visibility: "Without our makeup, many artists would not be who they are"

  • The best places to cut curly hair or how a hairdresser changes your life (users' words)

  • You're washing your hair wrong (and you don't know it): the mistakes that prevent you from having a spectacular mane

In 2005, many of us were moving our skeletons in bars and nightclubs to the rhythm of one of the dance floor breakers of the time, 'La tortura' by

Shakira and Alejandro Sanz

-which the Colombian was already doing 'feaurings' of height, that of '

BZRP Music' Sessions #53'

with Bizarrap is just the continuation of a long history of collaborations-.

Others, those who stayed at home, could enjoy the first episodes of 'Aída' and her phrases for the story - "as Luisma is silly..." -.

And then there is 2005 by

María Roberts

(Madrid, 1990), today one of the favorite hairdressers of celebrities such as

Blanca Suárez, María Pedraza or Andrea Duro,

who give themselves over to her, especially in terms of

extensions

and

color,

and the ' alma mater' of the

Studio25

salons -five in Madrid and one in Ibiza, opened last summer-.

That year, when he was 15, it was a non-stop running from classes to the hairdresser's where he began as an assistant, sweeping the cut, to study at night -he was also doing a module, in addition to pursuing higher studies-, because the day " I didn't have enough hours."

A lot for a teenager who, however, forged her entrepreneurial character and not only did she not deny her passion, but it was the final fuse that ignited her

successful career as a hairdresser.

Because that she wanted to be, she was very clear, meridian, this hair artist, almost since she can remember...

DAN MARRIED @danphto

Being a hairdresser, a dream;

the family, a pillar

"I think I was born with the idea of ​​being a hairdresser. From a very young age it gave my mother headaches because when I went to school I got up at 6:30 to comb my hair," confesses Roberts.

In adolescence?

"What's up,

since I was 6 or 7 years old!"

she laughs.

Because María Roberts had two very clear things from her earliest childhood: "She wanted to be a

young mother

and she wanted

to be a hairdresser."

And, 'spoiler' alert, his dreams came true, and not because Aladdin arrived with his wonderful lamp and granted his two wishes, but because in his family, specifically

his parents and brother,

have been the pillars that have sustained his illusions.

She insists a lot on this constant support that she has received from her family nucleus throughout our conversation, the three of them have never let go of her hand and have always encouraged her to work on what made her happy, and always with passion

.

And that, as Roberts herself admits, for your daughter to tell you at the age of 15 that she wants to give it all up to study hairdressing, especially more than a decade ago, when the concept of a hairdresser was very different, at least in Spain,

is strong.

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Because, although according to a 2020 Stanpa study, there is no European country with

as many hairdressers as in Spain,

and going to them is part of our customs

-83% of women

go to salons, we are also the country with the highest habit visiting-,

the job was not valued

as it should.

"People have a hard time understanding that

our work is an art,

something precious and wonderful, because you always make customers leave happy, look better and

more sure of themselves,"

argues the expert.

Thus, without personal or family complexes, it was her own mother who told her, when she was in her teens, that they were looking for an assistant at a nearby hairdresser.

"And there I show up, with my 15 years and my backpack, when leaving school, and I say: 'hello, I want to be your assistant'. I swept more

hair than anyone in the world,

I think, but I realized that that

was mine",

she affirms convinced about her beginnings.

Extensions, a passion

From Quijorna,

where she swept up the cut, to Valladolid at the age of 16, to the United States a little later, María Roberts' adolescence, as we said at the beginning, was not typical of a girl from the early 2000s, because she traveled to learn

.

And, among everything that is behind the world of hair, Roberts was given by

the extensions

(along with the color, the two specializations of the hairdresser).

What a great success for the future, where she has become famous precisely, and above all, for them.

All as a result of a personal lack... "I have

very fine hair

and I realized that there were not many people specialized in extensions, which is something magical, because it is very satisfying to see

someone with a complex come in,

who feels the change instantly, leave the perfect hairdresser... And it will last!".

DAN MARRIED @danphto

Many think of extensions as something that lengthens the hair and that's it, but in reality they do much more.

In fact, some time ago, María Roberts herself told us that she estimates that

40% of the clients

who go to her salons put on extensions to have

more volume

or to look with a different color: "Faced with a haircut, they have the advantage that

the change is not definitive,

they give body where it is needed -ideal for

long hair with age

that is getting thinner hair- or replace

some highlights

that damage the hair".

The hairdresser excitedly recounts one of her last experiences with a woman who suffered from alopecia.

He came to her with her daughter, and when he left her, after Maria had placed strategic extensions on him,

he felt like a different person.

She shows me the WhatsApp messages from her daughter, thankful for her and, even today, and after more than half her life dedicated to this,

her eyes shine and she is moved.

The baby who arrived with Studio25 under his arm

Do you remember the second great life wish of Maria Roberts?

Well, being a young mother was also fulfilled.

At the age of 18, the hairdresser had already managed to be the coordinator of several salons after being promoted.

She becomes pregnant,

her son Dario is born,

"the best of my life", he stresses at all times, and realizes that in the hairdressing sector the hours are very long and that

reconciliation is not easy .

"My son has motivated all my steps to feel fulfilled, people said that

a child was going to stop my

career and on the contrary,

he has pushed me to the beast

and continues to do so today. In fact, if I have an account of

TikTok

is for him...", confesses Roberts.

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Darío arrived, in fact, and without knowing it, with a hairdresser under his arm, instead of the traditional bread, which has meant the definitive success of María.

Because he was the reason for leaving her stable and successful job at the age of 24.

"I want quality time with my child,"

he told himself.

"So I sat down with my parents and told them that I was leaving to set up a hairdresser in Quijorna [where he lives]. At first it was a total shock, I was doing very, very well with mine. But it was the way to unite my

two passions, son and work".

And so, from renting a tiny place in Quijorna, Studio25

was born ,

today an empire where famous faces and others that are not meet.

"25 is for the day Darío was born; 'study' is for the idea of ​​advising, because for me the most important thing about hairdressing is to

study, analyze and advise the client,

to cover those needs that they need. The hairdresser is not 'hello, I've come to cut my ends', just as you don't go to a doctor and say: 'hello, I want a paracetamol'. The concept of Studio25 is that I sit with you, you even tell me about your life".

The secret of a success

And how did you get from a tiny place in Quijorna in less than seven years to having four more hairdressers in Madrid and another in Ibiza, not to mention being one of the favorite hairdressers of Blanca Suárez, Andrea Duro, Natalia Verbeke

or María Pedraza ?

?

"The truth is, it didn't take me long to get off the ground, the clients in the area gave me

word of mouth.

And

social networks helped me a lot.

I opened my Instagram account, the company's account, and I began to post photos, something that today in Today many salons and many professionals practice in their personal capacity, only almost 10 years ago no one did it".

It is for this reason that I always "defend that

social networks have opened many doors

and, on the other hand, that a company is not a company if it does not have

wonderful clients,"

he says.

View this post on Instagram

Not to mention a team, the one that has surrounded her since then and now has more than 40 people, "who have formed hand in hand with me, to be today the best professionals I know; there is nothing like growing together and I

will passed".

Another undeniable boost to the well-deserved fame of María Roberts and the growth of her company has undoubtedly been making herself known for her work

on the most famous long hair,

although at this point she downplays it, in a very humble way, and emphasizing that for her,

any client is equally important.

The hairdresser attributes her success among celebrities to the world she knows best, that of extensions, which "opened many doors for me, because years ago there weren't many experts in them, and it helped me meet a lot of people", not to mention that in his 'trainings' as a teenager he had also

landed on TV,

in 'La que se avecina' or 'Cámbiame'.

"I don't remember who was the first 'celebrity' that I did my hair, but I do have in my head the moment

of Blanca Suárez's false bangs

at the 2019 Malaga Festival. She is very special in my life, I adore her," he highlights. Roberts.

Blanca Suárez with the false bangs that María Roberts did for her at the 2019 Malaga Festival. It was just the first of many red carpet jobs by the hairdresser...GETTY IMAGES

If María Roberts thinks about how she started, where she has come to -today she is also an ambassador for two major brands,

Dyson and Schwarzkopf

at the color level- and the projects that lie ahead, and despite the fact that for her there is no more or less famous client, they are all the same, he does admit that

"my legs still shake when I see my hairstyle on a red carpet."

And you never get tired?

"From the age of 15 to the age of 32 that I am today, every day I like this more. I lose time at work because it is very easy for me to do it and I feel very lucky. In the end, when you do something you like,

It's like a 'hobby,' and you do it without thinking."

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