L'Oreal, the world's largest cosmetics group, entered the Chinese mainland market in 1997. At present, China has become the second largest market for L'Oreal Group in the world.
Fabril, President of L'Oreal North Asia and China CEO, said: "L'Oreal has been deeply involved in the Chinese market for many years. We have witnessed the opening of the Chinese market and the needs of policies. We have continued to develop in China in the past few years. We regard 2023 as a In the new era, we will help China's opening to the outside world and bring more opportunities. We are paying close attention to the gradual rebound of the market. We believe that the market will perform better in the second quarter than the same period last year, and we expect the second half of this year to be better. Growth rate. We have seen that consumers have never stopped consuming beauty-related products, which also confirms the growth achieved by L’Oreal China last year, and even the growth in the past few years. We believe that the Chinese beauty market will continue to grow.”
Recently, under the guidance of the Internet Communication Bureau of the Central Cyberspace Administration of China, the Shanghai Municipal Cyberspace Administration and China News Network hosted the "New Era, New Opportunities—Multinational Enterprises in China" online theme promotion media group to many multinational enterprises.
Zhang Jian, Zhou Sunyu, Li Qiuying reported from Shanghai
Editor in charge: [Liu Xingchen]