China News Service, Beijing, January 16th. On January 16th, China Central Radio and Television's "2023 Spring Festival Gala" held a press conference to introduce a number of technological innovation highlights, officially announced the lineup of hosts, and released the Spring Festival Gala dance beauty promotion for the first time and the mascot "Rabbit Yuanyuan" animation short film.
At 8:00 p.m. on January 21, "2023 Spring Festival Gala" will be broadcast on CCTV's comprehensive channel.
Ren Luyu, Sa Beining, Nigmat, Long Yang, Ma Fanshu, and Wang Jianing will serve as hosts for the 2023 Spring Festival Gala.
This year’s Spring Festival Gala, the headquarter once again made a breakthrough in technological innovation and application, achieving multiple “firsts”: the first live broadcast of the Spring Festival Gala with “8K ultra-high-definition + three-dimensional brilliant sound”; The intelligent accompanying technology pioneered by the main station realizes the simultaneous production of high-definition/4K/8K versions of the Spring Festival Gala; for the first time, three-dimensional jingcai sound is used to produce the audio signal of the Spring Festival Gala, which restores the sound effect of the Spring Festival Gala to the maximum extent and creates an immersive effect; the main station takes the lead in developing The VR three-dimensional image rendering technology will also be unveiled on the stage of the Spring Festival Gala for the first time, and the audience can enjoy the generation process of the three-dimensional image drawn by the VR painter in real time.
At the press conference, this year's Spring Festival Gala's choreography short film debuted, using a simple and smart choreography design to intuitively explain the concept derived from the name "Man Ting Fang" in Chinese classical literature.
The dynamic image of the official mascot of the 2023 Spring Festival Gala "Rabbit Yuanyuan" also met the audience for the first time. The lively and cute appearance, bright big eyes, bring people full of joy and auspiciousness.
The Malan Flower Children's Choir and the Guoguo Choir from Zhongba Village, Xide County, Daliangshan, who sang amazingly at the opening and closing ceremonies of the Beijing Winter Olympics, will also be on the stage of the Spring Festival Gala for the first time, singing with clear and tender voices. To open the Spring Festival Gala, send the sweetest and purest New Year greetings to the audience.
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