1,415 positions, 906 college graduates were finally hired, accounting for about 36% of the vacancies.

This is the embarrassing situation encountered by dozens of technology companies in Pukou District, Nanjing City, Jiangsu Province during the spring recruitment of 2022.

  According to the local plan, Pukou District is the "core area" of Nanjing's integrated circuit industry. More than 300 integrated circuit companies have been introduced and cultivated in this area.

However, in 2022, when the number of graduates exceeds the 10 million mark, some technology companies in the region will experience "difficulty in recruiting".

The vacancies are mainly engineers, concentrated in the fields of integrated circuits, high-end transportation equipment and new materials industries.

"'Employment difficulty' and 'recruitment difficulty' seem to be a paradox, but they have formed a vicious circle of current employment contradictions." Lu Wenwen, deputy director of the Human Resources and Social Security Bureau of Pukou District, told reporters from China Youth Daily and China Youth Daily.

"You can't recruit the right people with money"

  According to Lv Wenwen, in the second half of 2022, a total of 58 companies have submitted recruitment needs to the Pukou District Bureau of Human Resources and Social Security, most of which are high-tech companies, including 25 integrated circuit companies and 9 high-end transportation equipment companies.

Among the 2022 spring recruitment positions of these enterprises, there are 1,268 technical positions, accounting for about 90% of the total number of positions.

Among these positions, the higher wages for undergraduates can reach 20,000 yuan/month, 22,000 yuan/month for masters, and 35,000 yuan/month for doctors.

  "The monthly salary of technical posts is generally higher than that of non-technical posts, and it is also higher than the average salary of Nanjing's society." Lu Wenwen said, but before the generous remuneration, some technology companies "can't recruit suitable people with money."

  At a key enterprise symposium held in Pukou District, companies such as Huatian Technology, Xinde Semiconductor, and Weice Semiconductor all reported that there were difficulties in recruiting and employing workers to varying degrees.

They are full of expectations for school recruitment, hoping to effectively contact the school's employment guidance department to attract college graduates to join the job.

  Pu Junsheng, manager of the human resources department of Huatian Technology (Nanjing) Co., Ltd., said that the "suitable person" is first of all college graduates, because colleges and universities are places that export talents for the society. The rise of China's chips will inevitably require talents trained by colleges and universities.

  In order to attract more talents, Pukou District has thought of many ways.

  After attending the interview from Zhengzhou to Pukou, Nanjing, Li Baiying, a post-2000 college student of Henan Agricultural University, received an interview subsidy of 1,000 yuan from the Human Resources and Social Security Bureau of Pukou District.

"For fresh graduates who come to our district for job interviews, no matter whether they are successful or not, we will give a one-time interview subsidy of 1,000 yuan per person to subsidize transportation and accommodation." Policies such as housing rental and housing subsidies.

  Pu Junsheng said that from the perspective of enterprises, recruitment is only the first step. Retaining and allowing young people to grow is the long-term development of technology companies.

Employment subsidy policies, such as interview subsidies, talent housing subsidies, rental subsidies and other government subsidy policies, have played a certain role in helping companies retain employees.

"Slow employment" brings unevenness

  During the recruitment process, many government and enterprise leaders who participated in the recruitment felt that compared with the sincere government and enterprises, some college graduates at the other end of the recruitment were not so "hot".

  "Some students would rather wait and not be employed temporarily." Lu Wenwen said that the employment concept of many college graduates has undergone tremendous changes, coupled with the lack of reasonable career planning, lack of work experience but employment expectations, salary expectations are constantly rising , leading to the "slow employment" situation where there is no job.

  "The goal is too high when applying for a job, and it is too idealistic." Human resources managers of some local technology companies expressed the same feeling in an interview. In addition to mastering professional knowledge, college students also need to exercise some practical skills and establish correct values ​​and employment outlook.

They also found in the survey that due to various factors such as the epidemic, some graduates have a more prominent attitude of "seeking stability" and have a stronger desire to continue their education and work in institutions, institutions, state-owned enterprises and other institutions within the system, and the treatment is more generous. of private technology companies lack interest.

  In some key colleges and universities, the phenomenon of "slow employment" among students is on the rise.

Lu Wenwen once conducted research on the employment situation of college students.

She said that taking an engineering university in Nanjing as an example, the rate of postgraduate entrance examinations in the past two years was 74%.

The "World War II" rate of the 2020 graduates of this university has increased by nearly 100% compared with 2019, the 2021 "World War II" rate is 6.81%, and the 2022 class is estimated to be around 10%.

In another science university, the postgraduate entrance examination rate in the past two years is about 40%. The "World War II" rate of 2020 graduates has increased by nearly 20% compared with 2019. The 2021 "World War II" rate is 70%. The 2022 class is estimated to be about 75% %.

  "There are more college students taking the postgraduate entrance examination and the second postgraduate entrance examination, which naturally diverts the number of people who are going to the society and working. This is a major challenge facing the current recruitment." Lu Wenwen said that after some students failed the postgraduate examination, they made it clear that they would not be employed temporarily and continued to work. PubMed.

Big data "live streaming" empowers employment

  In the first half of 2022, the foreign epidemic is still spreading, and the domestic epidemic is spreading in many places, which will greatly affect offline recruitment activities, causing great inconvenience to graduates going out to apply for jobs and internships, and employers to enter the school to preach and recruit.

As a grassroots bureau at the district level, the Human Resources and Social Security Bureau of Pukou District has limited resources to mobilize and coordinate, and often goes to various live broadcast recruitment activities to "scramble the field".

  Li Baiying came to Nanjing after seeing the online presentation of the Pukou District Bureau of Human Resources and Social Security.

He is currently a memory R&D engineer in the Memory Packaging Lab.

The graduation season coincides with the severe period of the new crown epidemic, and he has been looking for job opportunities on the Internet.

One day in May 2022, he saw on his mobile phone the special employment session for college graduates of the "Cloud Employment Live Conference" of a private enterprise in Jiangsu Province. One of the links was the promotion in Pukou District.

  Cao Qihan, an undergraduate graduate of Jiangsu University of Science and Technology, saw in his circle of friends a senior working in Pukou's live broadcast activity page of "Gathering strength in Pukou, attracting talents wisely".

He participated in the selection through the link, and finally received the acceptance letter from Huatian Technology.

  The proliferation of links seems to be full of accidents, but behind it is actually the "crazy promotion" of the Pukou Bureau of Human Resources and Social Security.

Lv Wenwen and her colleagues found that the efficiency and actual effect of "scrambling" recruitment at centralized online job fairs or promotion presentations is not high, and "spreading a big net to catch small fish" is not very targeted.

In October 2022, the Human Resources and Social Security Bureau of Pukou District independently organized an online job fair for the first time.

What Cao Qihan saw was this job fair.

  For this 90-minute live broadcast, the Pukou Bureau of Human Resources and Social Security prepared for 54 days.

They collected the sources of students who came to Pukou for employment within three years, conducted big data analysis, and set up branch venues in colleges and universities inside and outside the province, striving for accurate online recruitment.

For example, the employment data in the first half of 2022 shows that the proportion of college graduates in Nanjing is about 40%, mainly from Nanjing University of Information Science and Technology, Nanjing University of Finance and Economics (for cultural and business positions), Nanjing University of Technology, and Jinling Institute of Science and Technology; Graduates from colleges and universities in the province accounted for about 18%, mainly from Yangzhou University, Jiangsu University, Jiangsu Ocean University, etc.; graduates from outside Jiangsu Province accounted for about 42%, mainly from Taiyuan University of Technology, Anhui University of Technology, Anhui University of Technology and Taiyuan University of Science and Technology, etc.

According to these data and the needs of the companies participating in the live broadcast, the Pukou Human Resources and Social Security Bureau confirmed that the invited colleges will set up a live broadcast branch venue on campus, and organize graduates of related majors to watch the live broadcast and interact with the company on site. Resume delivery is carried out under the premise of demand, and the matching degree is significantly improved.

  In this live broadcast, Lu Wenwen turned into a "job anchor" and introduced to the college graduates in the live broadcast room new measures to promote employment in Pukou District and preferential policies for college graduates' employment and entrepreneurship.

The live broadcast activity attracted more than 28,000 job-seeking students to watch online, and received 748 resumes, an increase of 2.5 times compared with that before the live broadcast. Colleagues are very encouraged.

  Pukou District then held high-end transportation equipment, specialized and special new enterprise special sessions, and key enterprise comprehensive field "live-streaming and leading post" activities. Drawing on the experience of the first phase, Xicha Park, Chongqing University, Xi'an Jiaotong University, and Taiyuan University of Science and Technology , Anhui University of Technology and other places set up branch venues, attracting more than 120,000 people to watch online, and received more than a thousand resumes.

At the same time, Pukou has successively set up online recruitment columns for enterprises in Pukou District in 30 colleges and universities including Anhui University of Science and Technology and Southwest Jiaotong University, covering more than 100 colleges and universities in Anhui, Shanxi, Shaanxi-Gansu, Sichuan-Chongqing, and Yunnan-Guizhou.

  According to the latest statistics from the Human Resources and Social Security Bureau of Pukou District, by the end of 2022, a total of 18,359 young college students have been employed in the district, and the "difficulty in recruitment" of technology companies has been effectively alleviated.

  Geng Xueqing, reporter from China Youth Daily and China Youth Daily. Source: China Youth Daily