The climate characteristics are similar to popular cities such as Sanya, and the hotel price is 2/3 lower

  Consumers traveling during the Spring Festival lock in unpopular "replacement" cities

  New Year's Day in 2023 will become the first small peak for long-distance travel after the recovery of the epidemic.

According to Hainan Airport, during the New Year's Day period (December 31, 2022 to January 2, 2023), the three airports on the island under Hainan Airport are expected to perform more than 2,300 flights and transport nearly 320,000 passengers.

Among them, Meilan Airport is expected to execute 1,163 flights and transport 137,000 passengers.

Phoenix Airport is expected to execute 1,090 flights and transport 177,000 passengers. It is expected to reach the peak of arrivals and departures on January 3, and the daily passenger throughput of the three airports on the island will exceed 110,000.

  Beijing to Sanya during New Year's Day

  The outbound ticket is slightly more expensive than the return ticket

  Due to the relatively sufficient flight volume, the price of air tickets to Sanya on New Year's Day did not increase too much.

For example, from December 31, 2022 to January 2, 2023, Hainan Airlines will have about 480 inbound and outbound flights in Hainan, with an average daily flight volume of about 160.

Among them, Haikou-Beijing, Sanya-Beijing and other routes have arranged for wide-body aircraft to fly.

  A reporter from Beijing Youth Daily searched and found that the lowest price of air tickets from Beijing to Sanya on New Year’s Day this year is 34% off. It takes off at 21:55 Beijing time and arrives at 1:55 am the next morning. The fare is about 1,250 yuan; About 1,800 yuan; and the return ticket price from Sanya to Beijing is more favorable, the lowest direct flight ticket price can reach 24% off, about 1,050 yuan.

  In order to send his child to Sanya to reunite with his grandmother, a white-collar worker in Beijing asked for a few days of annual leave in advance to fly to Haikou on a staggered peak to start a winter trip to Hainan Island. There are many passengers who leave early and return by mistake.

  According to industry insiders, families in Beijing who go to Sanya for the winter vacation usually choose to return to Beijing after the Spring Festival. This can be reflected in the fluctuating ticket prices based on supply and demand. The outbound ticket price during New Year’s Day will be slightly more expensive than the return ticket price.

  Chengdu, Shenzhen and other cities

  New Year's Day ticket bookings exceeded last year

  According to the data provided by Qunar.com, the popular destinations for New Year's Day in 2023 are Chengdu, Chongqing, Sanya, Haikou, Shanghai, Kunming, Beijing, Shenzhen, Guangzhou, and Xi'an.

From the perspective of tourist sources, first-tier cities and new first-tier cities have recovered significantly. The number of bookings departing from Chengdu, Shanghai, Shenzhen, Guangzhou, Hangzhou, Kunming and other cities exceeded last year's New Year's Day, of which Chengdu and Shenzhen increased significantly, approaching 30%.

  Passengers' enthusiasm for travel has pushed up air ticket prices for some routes.

Since December last year, the average price paid for domestic air tickets has been V-shaped.

It was at a high level in early December, and the price was lower from the 13th to the 18th. Some passengers grabbed low-priced tickets during this period.

Since the 19th, the average price paid for air tickets for travel on New Year’s Day has increased day by day, and the average price paid for air tickets to Sanya has exceeded 1,000 yuan.

The average price paid for air tickets in Kunming, Changsha, Zhengzhou, Chongqing, Dalian and other cities is less than 500 yuan, making travel relatively cheap.

  The number of train ticket bookings has reached the peak in the past three months, mainly for short-distance routes. The popular routes are Chengdu-Chongqing, Beijing-Tianjin, Chengdu-Leshan, Chengdu-Liangshan, Kunming-Xishuangbanna, and Shenzhen-Guangzhou.

  According to the data from the online travel platform Qunar, during the New Year’s Day in 2023, Sanya, Xishuangbanna, Lingshui, Haikou, Xiamen, Wanning and other warm-climate tourist resort cities, as well as ski cities such as Baishan in Jilin and Zhangjiakou in Hebei, will stay in hotels for more than 3 consecutive days. The orders accounted for nearly 30%, and the holiday was extended to after New Year's Day.

  Make a Spring Festival travel plan

  Consumers focus on unpopular cities

  Affected by the enthusiasm for travel, the prices of high-quality hotels in tourist cities have also risen.

During the New Year's Day in 2023, in Sanya, Xishuangbanna, Lingshui, Haikou, Xiamen, Wanning and other warm-climate tourist resort cities, as well as ski cities such as Jilin Baishan and Hebei Zhangjiakou, nearly 30% of the hotel bookings will stay for more than 3 days. The number of days to stay is close to 5 days.

  Taking the most popular Sanya as an example, both homestays and luxury hotels are full.

Taking Atlantis Sanya as an example, during the period from January 1 to January 3, 2023, it includes presidential suites priced at more than 20,000 yuan, supreme sea view double (double) bed room, sea view double (double) bed The rooms have been fully booked; the prices of ordinary hotels and homestays have nearly doubled during the Spring Festival; and the low-priced rooms of some hotels with better reputations have been fully booked.

  During the Spring Festival, some "net celebrity" high-end hotels in Sanya's "four-bedroom sea view pool villa" sold out for more than 240,000 yuan.

After seeing the hot hotel reservations on New Year's Day, travelers who plan to travel during the Spring Festival will focus on some less popular cities as "substitutes (affordable substitutes)" for cities such as Sanya.

  Many users shared their "Pingtai" strategy: "Beihai City is located at the southernmost tip of Guangxi, at a low latitude, with a temperature around 20°C in winter, clean sea water, fine white sand, and fresh seafood are its attractions. During the Spring Festival, the air ticket + hotel price in Beihai is only one-third of that of Sanya." In addition, Shantou, Yangjiang, Zhanjiang, Zhuhai and other places in Guangdong have also become the most cost-effective holiday destinations chosen by consumers.

  Text/Reporter Lin Lishuang Coordinator/Yu Meiying

  (Beijing Youth Daily)