The famous Kuwaiti influencer spoke at the "One Billion Followers Conference" in Dubai

Abu Fella: I collected $11 million from the UAE in 11 days for a charity campaign

Abu Fella: I really started from nothing, and I didn't have any of the ingredients for success.

From the source

The activities of the “One Billion Followers Conference”, organized by the New Media Academy over two days at the Atlantis Hotel and Resort on the Palm Dubai, witnessed a series of discussions, dialogue sessions and workshops, through which the participants were able to benefit from the experiences of more than 40 influencers and content makers in the world of social media. and digital media worldwide.

The Kuwaiti YouTuber, Hassan Suleiman, known on social media as “Abu Fella”, spoke during a main session about his beginnings, and how he started in the world of content creation, to become today one of the most followed influencers in the Arab world, especially among young people.

“Abu Fala” said: “I really started from nothing, and I did not possess any of the ingredients for success. I was greatly influenced by the celebrities I followed, and I had a great passion for creating beautiful content, which contains a meaningful message, albeit simple, that reaches the hearts of followers. And it affects their lives in a positive way, and today, eight years after the beginning of the march, my page on (YouTube) has become one of the most followed pages in the Arab world, with the number of subscribers reaching 27 million people from the world.

“Abu Fala” directed to the attendees and content makers a set of important advice, foremost of which comes to work diligently and seriously, and to be keen to do what they like, stressing that the content maker needs to do what he loves to maintain his credibility in front of the followers, and to communicate his idea easily and successfully, away from artificiality.

As for the reasons that made him a successful figure in the world of creating content on social media, Abu Falah said: “People are the basis, you always need to work in order to satisfy people and provide the best content. The audience is the secret and cause of success on social media. We derive our continuity from followers, viewers and subscribers, because they are the target group of our content and channels.”

Hassan Suleiman also said that the surrounding environment and society are his first inspiration as a content creator, as he derives his ideas and topics through the surrounding events, in addition to looking at the content of creators and colleagues, and trying to benefit from and develop their ideas to provide the finest types of content, and what followers deserve, especially since the content industry Young people and young people have a great responsibility that requires accuracy, effort and seriousness in work, stressing that it is primarily a religious and moral responsibility.

Suleiman touched on the importance of working with an integrated team that is able to help and support the content with the required production, indicating that there is real difficulty in obtaining the dream team, especially after achieving success and fame.

He added: «When you become famous, your responsibilities increase, which requires greater concern for content, image, video and production in full, so you need a keen and accurate work team that cares about details, supports you to achieve progress and development, and keeps abreast of all developments and changes to obtain the best results, and to appear in the best image. In front of your followers and fans.

Abu Fella called on all Arab content makers to continue working and diligently to provide the best content, pointing to the need to have faith, diligence and determination to present high-end content that communicates a lofty idea to the audience of followers, whether it is doing good, providing valuable information, advice or spreading positive energy.

On the most influential moments that he faced during his career as a content creator, Hassan Suleiman said: “There are many influential moments in my professional life, except for my participation in (Let's Make Their Winter Warmer), the charitable campaign that took place within the framework of the partnership between the leading international bodies in charitable work, Foremost among them (Mohammed bin Rashid Al Maktoum Global Initiatives), (UNHCR) and (Regional Food Banks Network), it was the most influential day in my life, as I succeeded in raising $11 million in just 11 days for refugees in need.

I was also able to break a record in the (Guinness Book) for the longest continuous live broadcast, as the live broadcast I provided lasted 268 hours, 14 minutes and 20 seconds.

■ In the presence of 3,000 people, including 100 influencers from all over the world.

■ "The content creator must communicate his idea easily, without making it fake."

■ "I entered (Guinness) with the longest continuous live broadcast, which lasted 268 hours, 14 minutes and 20 seconds."

The message is simple

Regarding the social and humanitarian role of content makers, the Kuwaiti YouTuber, Hassan Suleiman, known as “Abu Fella”, said that “influencers are an essential part of society, so they have a responsibility to do good, and present the best image of humanity to followers to be the best role model and example, specifically in the Arab world".

"Doing good and sending a message may be very simple. If you plant a smile on someone's face, this is a sufficient and valuable step," he added.

Follow our latest local and sports news and the latest political and economic developments via Google news