The best apps of 'celebrities' to train

• APP Anna Lewandowska: the karate fighter, medalist and fitness star who gets her husband in shape

• BODY This is Elsa Pataky's strength training

It doesn't matter if the little one is moving around the room, because it stays in sight.

He is also not lazy if it rains: there is no need to prepare the backpack to go out.

In the age of

the mirror

Without watchful eyes, there is also no shame that this movement resists.

Or excuses for lack of time:

.

Perhaps because of all these advantages, which can be summed up in

, the

applications that we discovered in confinement have come to stay.

So much so that in Spain this segment will reach revenues close to 97 million euros at the end of 2022, according to data from Statista.

It is also expected that by 2026, the figure will stand at 124 million euros, with average year-on-year growth of 6.17%.

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Of course, although the future of fitness is digital, in these virtual gyms created spontaneously at home the same thing happens as in the face-to-face ones.

and quite another to make good use of it.

To generate that desired adherence, to get users to return, there is no better motivation than a good trainer.

And, if it is famous, even better.

How to overcome the plan of training anytime, anywhere with the fittest couple

celluloid?

Without a doubt,

makes the apps even more attractive.

THE SUCCESS OF CENTR

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The

has managed to conquer the brother of the owner of Amazon.

Not surprisingly, it is always positioned at the top of all the rankings in terms of value and millions of downloads.

It is called Centr (center) and Mark Bezos, a relative of the

, Jeff Bezos, has acquired it for 200 million dollars (just over 180 million euros), as the Australian actor himself announced in his Instagram account.

A few may be surprised that it is a good business.

Of all the actors who have had to transform their physique for a movie, virtually none in recent memory have taken on the task with as much zeal and remarkable success as Hemsworth in the role of Thor.

For the first tape, he went

Duffy Gaver: "People see Chris and think he was on steroids, but he didn't touch a single substance. It was just red meat, heavyweights and something. of protein powder. He blew up every workout because he just decided to look like Thor."

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He was a model of consistency and the body he built has made

the top search suggestion when his name is typed into Google.

Although there is no major marketing claim for this app, the truth is that Hemsworth has been able

Guys like Luke Zocchi, his personal trainer, have taken it upon himself to design custom programs and meal plans.

Everything, in an intuitive and easy-to-use platform.

From 8.67 euros per month.

Cheaper than the fee of any

gym and without the need for permanence.

Now, in addition, with the claim of his wife, also

and an

who shows her routines with the app on her social profiles.

SPANISH AMBASSADOR

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collects in several studies

, both fitness applications and activity trackers are helping to increase the levels of physical activity in the population,

The Italian training platform Buddy Fit, founded in 2019, has in the presenter the best ambassador for that much-needed change in behavior in an attempt to preserve your health.

A mother who has recovered from no less than four deliveries with hypopressives and strength training, who

and promotional videos with ease.

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EAT AND TRAIN LIKE LEWANDOWSKI

Another female soccer player with more than enough merit to create a wellness app is Anna Lewandowska.

The statuesque Polish athlete, competitor and karate medalist, is not known at Can Barça as a WAG (acronym for the girlfriends and wives of

players ), but as

The culé's wife is in charge of

and shares the physical activity they do together.

She is available in Diet & training by Ann, converted into an empire, especially in her country of origin.

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PROS AND CONS

"The fact that a famous person has a training app is very positive, because it

. That always has a good background. Now, physical activity carried out without supervision and in a crazy way can be counterproductive if you aspire to Thor's body without their genetics and preparation in a month," warns personal trainer Alejandro Timoneda, who recommends looking at including available professionals behind, even if that means a higher fee.

"This will allow adaptations and

when what you should be getting is health," he concludes.

Paty Jordán, Paula Ordovás and Vikika Costa, three Spanish influencers who promote physical exercise on their social channels. EM DESIGN

Alberto García, manager of the National Federation of Sports Facilities Entrepreneurs (FNEID), is of the same opinion: "Many contents coexist on the internet and it is important to know how to distinguish between them."

If what we want is an application to exercise anywhere, it may be better, he believes, to advocate for the platforms of sports professionals than one of a well-known character or

who does not have a degree.

"It is not only important to be physically active, but

to avoid other problems."

It does note, however, that

.

"In other words, if one day a user cannot attend classes or the gym, it is when they consider holding a session at their home."

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